Acquisition Paid Media Strategy Associate

JPMorgan Chase • New York, NY • 2h ago

Step into the role of Associate, Acquisition Marketing, Paid Marketing Strategy, where you'll help drive profitable new client growth for J.P. Morgan Wealth Management through performance-first paid media. You'll work at the intersection of data, media, and creative strategy, partnering with best-in-class agencies and internal teams to turn insights into scalable acquisition impact.

As an Associate on the Paid Marketing Strategy team within Wealth Management, you will help develop, launch, optimize, and report on paid acquisition campaigns across search, paid social, affiliate, and programmatic channels. You will translate performance data and testing results into clear, executive-ready insights while managing multiple workstreams in a fast-paced environment. This role partners closely with agency teams, Paid Media Center-of-Excellence (COE), Data & Analytics, Finance, and Product Marketing to improve funnel performance and accelerate new client acquisition. This is a high-visibility, hands-on role, ideal for someone with a performance marketing agency background looking to transition into a strategic, in-house position.

Job Responsibilities

Support the strategy, prioritization, and execution of paid acquisition programs across key digital channels (e.g., paid search, paid social, affiliate, and programmatic)

Partner with external agency teams and the in-house COE to manage campaign launches, testing roadmaps, optimizations, and performance reviews.

Track and analyze campaign performance, including conversions, cost efficiency, and downstream account quality outcomes, in partnership with analytics and finance.

Help translate performance data into clear insights, recommendations, and optimization opportunities.

Collaborate with cross-functional teams including, but not limited to, Product Marketing, Brand, Legal & Compliance, and Finance to ensure paid media campaigns align with business priorities and investment goals.

Create executive-ready presentations and readouts that clearly communicate performance, insights, and next steps.

Track key milestones, testing plans, and action items across multiple initiatives; escalate risks as needed.

Manage multiple workstreams simultaneously in a fast-paced, performance-driven environment.

Required qualifications, capabilities and skills:

Bachelor's Degree

3+ years of relevant experience in performance marketing or paid media experience at an agency or in-house team

Hands-on familiarity with paid digital channels (paid social, paid search, display, etc.) and performance measurement

Highly proficient in Microsoft Excel and experienced in building clear, compelling PowerPoint presentations

Strong analytical and problem-solving skills, with the ability to turn data into actionable insights

Proven ability to manage multiple initiatives under tight deadlines

Comfortable working in a highly matrixed organization

Strong written and verbal communication skills

Preferred qualifications, capabilities and skills

Performance marketing agency background

Experience managing or partnering closely with media agencies and cross-functional teams

B2C paid acquisition experience

Familiarity with conversion optimization, creative roadmap, and testing frameworks

Financial services or regulated-industry experience

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

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