Description
At Audible, we believe stories have the power to transform lives. It's why we work with some of the world's leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
ABOUT THE ROLE
As the Global Head of Organic Social and Influencer Marketing, you will lead our global social-first strategy and operations spanning 11+ marketplaces and nearly 50 social media channels. Reporting to the Global Head of Brand and Content Marketing, you will oversee measurable business results through innovative social strategies aligned with our team's strategic pillars: strengthening our global brand, driving audience-obsessed content discovery, and embedding cultural relevance through community building.
You will manage a world-class team encompassing critical functions including influencer marketing, social video strategy, global social intelligence, community management, and campaign strategy.
As an Global Head of Organic Social Marketing, you will...
Spearhead the evolution and implementation of the Global Social-First Strategy within the broader Brand & Content Marketing team across TikTok, Instagram, Reddit, X, LinkedIn, YouTube, and emerging platforms
Steer the creation of entertaining content that consistently generates strong organic reach on platforms, with an emphasis on speed-to-market and relevance
Demonstrate direct correlation between social-first activities and revenue impact
Achieve measurable KPIs: audience growth, engagement rate, clicks to Audible, and community management
Balance creative insight with quantitative analysis when testing bold ideas and innovative approaches
Champion early integration of social-first thinking within all marketing initiatives, ensuring these perspectives inform campaign development from inception rather than execution
Partner with Product, Content Marketing, Brand, and Customer Service teams
Champion AI adoption throughout social operations to accelerate trend identification, content testing, and performance optimization while maintaining authentic human connection
Establish two-way conversation frameworks that transform followers into active community members who feel ownership in the Audible brand
Activate fandoms around priority content launches and partnerships, creating integrated social campaigns that build discovery and sustained engagement
Build a community of audiobook narrators as brand ambassadors, helping develop their personal brands as extensions of the Audible ecosystem
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners' imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
Basic Qualifications
5+ years of team management experience
Experience driving direction and alignment with cross-functional teams
Bachelor's degree in marketing, communications, business, or equivalent
10+ years of experience in social-first marketing
Portfolio of creative social media work showcasing campaigns that have resonated in culture, articulated clear concepts, and driven business growth
Experience developing and implementing global platform strategies that deliver measurable business growth
Experience using social media analytics and performance measurement
Experience integrating AI and data-driven approaches into social media marketing and workflows to enhance team productivity, content performance, and strategic decision-making
Preferred Qualifications
MBA
Proven ability to identify and capitalize on emerging platforms and talent before mainstream adoption
Proven capacity in leading video productions from concept development through distribution with measurable audience growth outcomes
Demonstrated ROI achievement for social media investments
Track record of successful digital transformation initiatives
History of building AI-forward teams where technology adoption accelerates creative output and strategic impact
Experience in entertainment, publishing, or audio content industry
Background in community building and fandom development strategies that create genuine two-way relationships
History of working on both in-house teams and in agency/studio environments, bringing diverse perspectives to content creation and strategy
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .
USA, CA, Culver City - 164,100.00 - 222,000.00 USD annually
USA, NJ, Newark - 180,500.00 - 244,200.00 USD annually
