Employer Brand and Marketing Analyst (Open and Promotional)
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Employer Brand and Marketing Analyst (Open and Promotional)
Salary
$121,264.00 - $151,611.20 Annually
Location
County of San Mateo, CA
Job Type
Regular
Job Number
New 01 23 3036
Department
Human Resources Department
Opening Date
01/23/2026
Closing Date
2/12/2026 11:59 PM Pacific
Bargaining Unit
50B
Description
Benefits
Questions
Description
The Human Resources Department is seeking highly qualified applicants for the position of
Employer Brand and Marketing Analyst (https://www.canva.com/design/DAG\HJ7q1w4/QV4GqjXtNycEWuUrikH7yA/view?utm\content=DAG\HJ7q1w4&utm\campaign=designshare&utm\medium=link2&utm\source=uniquelinks&utlId=he2d59865c2) .
Please view our online brochure (https://www.canva.com/design/DAG\HJ7q1w4/QV4GqjXtNycEWuUrikH7yA/view?utm\content=DAG\HJ7q1w4&utm\campaign=designshare&utm\medium=link2&utm\source=uniquelinks&utlId=he2d59865c2) for detailed information about the position and instructions on how to apply.
Application/Examination
Open & Promotional. Anyone may apply. Current County of San Mateo employees with at least six months (1040 hours) of continuous service in classified regular, probationary, or extra-help/limited term positions prior to the final filing date will receive five points added to their final passing score on this examination.
The examination process will consist of an Application Screening (weight: pass/fail) and an Interview process, which may include assessment center components, such as a pre-interview writing exercise and/or a presentation (weight: 100%). Applicants must successfully pass the Application Screening to move forward to the interview. Candidates must successfully pass the interview to be placed on the eligible (hiring) list.
Depending on the number of applications a screening committee may select those applicants whose education and/or experience appear to best meet the needs of the position. For that reason, not all applicants with the minimum qualifications are guaranteed to advance through the recruitment process. All examinations will be given in San Mateo County, California and applicants must participate at their own expense.
IMPORTANT: Applications for this position will only be accepted online. If you are currently on the County's website, you may click "Apply". If you are not on the County's website, please go to https://jobs.smcgov.org/ to apply.
To apply, an applicant must:
Complete the County of San Mateo Employment Application form
Provide responses to the supplemental questions and follow instructions for providing marketing collateral or a link to your marketing portfolio.
TENTATIVE RECRUITMENT SCHEDULE
Final Date to Apply: Wednesday, February 12, 2026, by 11:59 PM PST
Application Screening: February 17-19, 2026
Panel Interview: March 4 and/or 5, 2026
About the County
San Mateo County is centrally located between San Francisco, San Jose, and the East Bay. With over 750,000 residents, San Mateo is one of the largest and most diverse counties in California and serves a multitude of culturally, ethnically, and linguistically diverse communities.
The County of San Mateo, as an employer, is committed to advancing equity to ensure all employees are welcomed in a safe and inclusive environment. The County seeks to hire, support, and retain employees who reflect our diverse community. We encourage applicants with diverse backgrounds and lived experiences to apply. Eighty percent of employees surveyed stated that they would recommend the County as a great place to work.
The County of San Mateo is an equal opportunity employer committed to fostering diversity, equity, and inclusion at all levels.
Analyst: Chet Overstreet (01232026) (Management Analyst - D181)
We invite you to explore our Benefits-at-a-Glance (https://www.smcgov.org/sites/default/files/2025-05/Benefits%20at%20a%20Glance%204.29.25.pdf) page for a snapshot of the comprehensive and competitive benefits available to eligible employees of the County of San Mateo. From health and wellness to financial security, our benefits are designed to support you at every stage of your career. (Please note that benefits are subject to change.)
In addition to core benefits, the County is proud to offer a variety of wellness and professional development programs to help you grow both personally and professionally. Most of these enriching opportunities are available during work hours and come at no cost to you.
As a County employee, you'll also be covered by the federal Social Security system, earning valuable retirement benefits based on your salary and years of service.
01
IMPORTANT: For your application to receive every consideration in the selection process, you must complete each of the following Supplemental Questions. Your responses will give us information about your background and experience related to this position and will be considered heavily in the Application Screening process. Be concise, yet thorough, and specific. Neatness, clarity of expression and the ability to follow instructions will be considered in the evaluation process. A resume will not be accepted in lieu of your answers to the questions. One of the questions asks that you attach marketing collateral to your application or provide a link to your marketing portfolio. To attach the collateral, you will find a place in the application where you can attach documents. I have read and understand this information.
Yes
No
02
Considering the competencies listed in the job announcement, which three characteristics do you believe best align with your background? For each qualification selected: a. Briefly describe one specific example of how you applied it in practice. b. Explain your specific role and the results achieved. c. Reference the position or job in which the experience was gained.
03
Point to a role or a job in your work history where you executed a recruitment marketing or employer branding initiative. What problem were you trying to solve? What was your role, specifically, and what changed as a result? In addition to describing your outreach methods be sure to include how you used social media in this initiative. Then, attach the marketing collateral you used for this initiative, provide a link to your marketing portfolio, or provide both.
04
This position will plan career fairs, one-day hiring events, community outreach events, and other human resources events. Please relate your event planning experiences to organizing events like these.
Required Question
Employer
County of San Mateo
Address
County of San Mateo Human Resources Department 500 County Center, 4th Floor Redwood City, California, 94063-1663
Phone
(650) 363-4343
Website
https://jobs.smcgov.org
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