Director of Marketing

Robert Half • San Antonio, TX • 2h ago

Description

Director of Marketing & Brand Strategy

Location: Houston, Austin, Dallas, or San Antonio, TX (Remote considered for exceptional candidates)

We are seeking a strategic and hands-on Director of Marketing & Brand Strategy to lead marketing efforts for a growing commercial interiors and workplace solutions organization. This role will connect marketing, sales, business development, and leadership to ensure brand strategy, messaging, campaigns, and customer engagement initiatives support company growth. The ideal candidate is a strong B2B marketer who can build strategy while remaining actively involved in execution. This individual will be responsible for strengthening brand presence, driving showroom traffic, supporting business development efforts, and leading impactful marketing campaigns. Experience in commercial furniture, workplace solutions, architecture & design, commercial real estate, hospitality, or other relationship-driven B2B industries is highly preferred.

Key Responsibilities

Brand Strategy & Leadership

Lead and evolve the company's brand positioning, messaging, and market presence.

Ensure a consistent brand voice across all marketing channels and customer touchpoints.

Align marketing initiatives with company goals and business development objectives.

Serve as a strategic advisor to leadership on marketing trends and opportunities.

Demand Generation & Business Development Support

Partner closely with sales and business development teams to drive awareness, lead generation, and revenue growth.

Develop integrated marketing campaigns that support customer acquisition and retention.

Create compelling messaging, content, and programs that move prospects through the buying journey.

Track campaign performance and provide insights to optimize results.

Showroom & Event Marketing

Develop and execute strategies that increase showroom visibility, engagement, and traffic.

Lead marketing support for client events, industry functions, and networking initiatives.

Collaborate with business development teams to maximize event impact and ROI.

Campaign & Creative Leadership

Build and execute multi-channel campaigns across digital, email, social media, events, and traditional marketing channels.

Provide creative direction for marketing materials, presentations, advertising, and branded content.

Collaborate with internal creative resources and external agencies to ensure high-quality execution.

Maintain a strong focus on design excellence and customer experience.

Cross-Functional Collaboration

Work closely with leadership, sales, business development, creative, operations, and ecommerce teams.

Influence stakeholders and build alignment around marketing priorities.

Foster strong collaboration across departments to drive business results.

Requirements

Qualifications

8+ years of progressive B2B marketing experience.

Proven success developing and executing marketing strategies tied to business growth.

Experience supporting and partnering with sales and business development teams.

Strong background in brand strategy, campaign management, and market positioning.

Experience managing agencies, vendors, and external marketing partners.

Excellent communication, presentation, and stakeholder management skills.

Strong creative eye with an understanding of branding and design.

Ability to balance strategic planning with hands-on execution.

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .

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