Reports to the Director of Admissions, the Assistant Director of Admissions Recruitment plays a key role in the Admissions team. The Assistant Director of Reports to the Director of Admissions, the Assistant Director of Admissions Recruitment plays a key role in the Admissions team. The Assistant Director of Admissions Recruitment is expected to plan, organize, and develop the admissions recruitment program for Adams State University. They directly hire, onboard, coach, train and supervise Admissions Counselors on a -regular basis ensuring the achievement of the university's new student enrollment goals. They are expected to analyze and evaluate the current admissions recruitment program, the performance of the Admissions Counselors and develop creative and innovative strategies to improve recruitment processes across all campus delivery methods and student levels.
Specific Job Duties (Essential Functions and Responsibilities):
Management/Administrative
Oversee the day to day activities of admissions recruitment, including direct supervision of Academic Counselors and Transfer Coordinators, according to enrollment marketing and recruiting plans in order to achieve individual and department enrollment goals
Provide organizational leadership within the areas of new student recruitment, territory management, prospect communication, admission processing and new student conversion
Hire, train, organize/structure, manage, coach and evaluate performance of recruitment staff including Admissions Counselors (on campus and remote), transfer student coordinators, student ambassadors and welcome center work study students
Conducts regular coaching, training, and observing sessions with Admissions Counselor and Transfer Coordinator in the field
Ensures all recruitment and admissions training programs are executed and implemented
Coordinates, schedules, and promotes all recruitment events including but not limited to college fairs, high school presentations, counselor breakfasts/luncheons, application days, financial aid nights, registration activities (Grizz Bizz), student receptions, and campus visits.
Collaborates with Assistant Director of Admissions-Communication to develop, monitor, evaluate, and support the campus communication plan to prospective and admitted students utilizing Workday and other applications as appropriate.
Manage and maintain the Office of Admissions online and social media presence, including the admissions website, social media, and other online initiatives including all recruitment strategy partners.
Reviews applications to determine admissions eligibility for low-index students.
Conducts regular audits and serves as subject matter expert (SME) for first-time, transfer students ensuring accurate adherence to transfer policies and advising is occurring.
Perform other duties as needed to ensure the success of the department
Data Analytics/System Management
Analyze and track recruitment data to develop recruitment strategies in collaboration with the Director of Admissions
Utilizes data to manage, monitor and train to individual counselor and department performance and productivity levels in accordance with established performance management metrics
Creates required reports necessary for identifying new student recruitment opportunities and priorities
Relationship Building Collaboration
Serve as the admission liaison to the ASU Athletic Department, Academic Departments, Student Services, faculty, and staff to implement a successful long-term relationship plan. Build strategic partnerships with the faculty, members of the Athletic Department, and others both on and off campus to facilitate institutional understanding that enrollment is a campus wide responsibility
Serve as a resource for academic departments' recruitment initiatives
Collaborate, strategize, and coordinate with the Assistant Director of Graduate Studies and Admissions Operations, and the Director of Prison Education Program and Concurrent Enrollment.
Develops new, and maintains relationships and communication with high school counselors, community college advisors, college-prep organizations and community organizations.
Serve on selected university committees and represent ASU in related regional and national organizations.
Qualifications:
Required Qualifications:
Bachelor's degree in a related field required, Two-three years leadership and management experience in student recruitment/admissions or related field Knowledge of student financing, enrollment marketing, recruiting concepts and best practices of, recruiting technologies, and vendor services
Ability to support a systematic marketing research program to support recruiting decisions
Proven record of increasing student recruitment and retention rates at an institution of comparable size and complexity
Strong analytical skills including quantitative analysis that utilize data-driven enrollment management techniques
Demonstrated experience in predictive modeling, demographics, and financial aid leveraging strategies
Demonstrated experience in program assessment and strategic planning
Demonstrated excellent oral and written communication skills
Commitment to an organizational culture marked by trust, integrity, ethics, professionalism, inclusiveness, and respect for diversity in all its forms
Preferred Qualifications:
Master's degree preferred in public administration, student affairs, higher education administration or closely related field
Previous experience in the four-year public sector.
Salary and Benefits:
The salary range for this position is $52,200-$62,600. In addition to salary, Adams State University offers a competitive benefits program including medical, dental, vision, disability insurance, flexible spending accounts, life insurance, and retirement savings plans. For detailed benefits information please visit our Human Resources Benefits Page. {rel="noopener noreferrer" target="_blank"}
How to Apply:
All interested candidates must submit application materials electronically through Adams State University's Workday application portal.{rel="noopener noreferrer" target="_blank"}
No other format of application material will be accepted.
Completed applications include the following:
Cover letter
Resume
Unofficial transcripts (official transcripts will be necessary at the time of appointment)
Three professional references, including phone number and email for each
For full consideration, applications should be received by 6/12/2026. Review of applications will begin immediately.
The position will remain open until filled. Applications received after the priority deadline may be reviewed at the discretion of the search committee
.
Questions about the position may be directed to Mark Buck at mbuck@adams.edu
Adams State University is committed to building and expanding the talent of its professional staff and actively seeks qualified applicants who bring unique perspectives, experiences, skills, and attributes that can augment the perspectives of our current faculty and staff and can contribute to serving and preparing our students to engage and thrive in their learning, leadership, and service.
We strive to create a more representative workforce that mirrors the people who study, work, and lead our institution and welcome applications from candidates from all walks of life, especially members of communities who fall within state and federally protected classes such as: women, BIPOC, LGBTQ+ individuals, veterans, and people with disabilities.
We value qualified candidates, with varied language skills, who have a record of successful experience with
