A rare opportunity to join theCity Winery team as we reimagine the future of live music and hospitality. City Winery to deliver the
highest end combined culinary and cultural experience to our customers who are
passionate in sharing wine, music, and culinary arts. We are a unique facility,
combining a fully functioning winery with intimate concerts, food & wine
classes, private events in a variety of configurations, and fine dining. We
have created a compelling mix for our sophisticated clientele of foodies, and
active cultural patrons-bringing the wine country experience to the middle of a
large city.
Position Summary
The Marketing
Specialist supports the execution of local marketing initiatives and brand
promotion for City Winery, Hudson Valley. Working closely with the Marketing
Director, this role helps implement marketing programs that support business
objectives, drive customer acquisition, and foster guest loyalty and retention.
The Marketing Specialist collaborates cross-functionally with internal
departments to help elevate City Winery's visibility, strengthen local market
engagement, and ensure consistent brand messaging across channels.
Serving
as a passionate ambassador for the City Winery brand, this role is based onsite
at City Winery Hudson Valley and requires a strong connection to and
understanding of the Hudson Valley community. The Marketing Specialist will
help coordinate local partnerships, promotional opportunities, media outreach,
and grassroots marketing efforts across radio, television, digital, and
community platforms to grow awareness, audience engagement, and local brand
presence.
The
ideal candidate will be active within the Hudson Valley region, knowledgeable
about the local cultural landscape, and excited to build meaningful
relationships with community organizations, businesses, media contacts, and
audiences throughout the area.
Why us?
? Competitive pay
? We are a rapidly expanding
national entertainment and hospitality company, offering tremendous
opportunities for driven and ambitious individuals.
? Medical, Dental, Vision
Insurance
? nDORFins program designed to
promote a healthy and active lifestyle!
? 401K (and yes we match!)
? Flexible Savings Accounts,HSA
and Dependent Care, Basic Life and AD&D Insurance
? Amazing discounts, 50% OFF
all dining/retail wine
? Tickets to available shows
And
more!
Overview of Responsibilities
Marketing & Campaign Execution
The
Marketing Specialist plays a key role in supporting the execution of City
Winery's local marketing strategy across live music, dining, winery
experiences, and private events. Working closely with the Marketing Director
and cross-functional teams, this role helps bring marketing campaigns to life
across email, digital, social, print, and promotional channels.
This
position is responsible for coordinating marketing initiatives from concept
through execution while ensuring timelines, brand standards, and business goals
are met. The Marketing Specialist will support promotional efforts for
concerts, wine programming, culinary experiences, memberships, and special
events, while helping identify opportunities to improve visibility, attendance,
and customer engagement, particularly for undersold shows and priority
initiatives.
Digital Marketing & Content Management
The
Marketing Specialist will support City Winery's digital presence by maintaining
accurate and timely information across the website, email platforms, and social
media channels. Responsibilities include creating and updating event listings
in web systems, coordinating weekly Vinofile programming emails, managing
audience and prospect databases, and ensuring promotional content remains
current and engaging.
This
role will also help drive website traffic and audience growth through artist
partnerships, external links, social promotion, and digital marketing efforts.
Working collaboratively with internal teams, the Marketing Specialist will
assist in developing content for social posts, promotional campaigns, artist
marketing, wine-focused experiences, and other brand storytelling initiatives.
Social Media, Media Relations & Partnerships
Serving
as an ambassador for the City Winery brand, the Marketing Specialist will help
maintain relationships with media contacts, bloggers, influencers, and local
tastemakers across music, food, wine, and lifestyle industries. The role will
work with our outside PR agency on weekly press releases, media listings, and
promotional opportunities.
The
Marketing Specialist will also support the management of social media platforms
and assist in ensuring artists, partners, and collaborators are actively
promoting City Winery experiences across their own channels when appropriate.
Brand & Collateral Support
This
role will assist in ensuring all venue marketing materials and collateral
remain current, visually compelling, and aligned with City Winery's brand
standards. Working closely with the Creative Services team, the Marketing
Specialist will coordinate the development and distribution of promotional
materials including brochures, posters, postcards, digital slides, in-house
signage, and other print and digital assets.
The
position will also help support promotional needs for philanthropic
initiatives, donation requests, winery programming, food and beverage events,
and other special projects across departments.
Reporting & Collaboration
The
Marketing Specialist will help track campaign activity, maintain marketing
reports, monitor online reviews and guest feedback, and communicate insights to
internal stakeholders when appropriate. Success in this role requires strong
collaboration, organization, creativity, and attention to detail, along with
the ability to manage multiple projects in a fast-paced hospitality and live
entertainment environment. Additional responsibilities and special projects may
be assigned based on business needs.
Minimum Qualifications
?
Minimum of 3 years of experience in marketing, hospitality,
live entertainment, lifestyle brands, or a related consumer-facing industry,
and/or equivalent relevant experience
?
Experience supporting integrated marketing campaigns across
digital, social media, email, partnerships, and promotional channels preferred
?
Creative and metric-driven mindset with an understanding of
audience engagement, customer acquisition, and revenue-driving marketing
strategies
?
Strong written, verbal, interpersonal, and communication
skills with the ability to collaborate effectively across departments
?
Positive, collaborative, and solutions-oriented attitude with
a strong team-first mindset and high level of integrity
?
Highly organized and detail-oriented with excellent time
management skills and the ability to manage multiple projects and deadlines
simultaneously
?
Strong listening, presentation, and organizational skills
?
Proficient in digital marketing tools, social media
platforms, email marketing systems, and general marketing technology
?
Experience with website content management systems, CRM/email
databases, and digital media platforms is a plus
?
Appreciation and general understanding of live music,
hospitality, food, wine, and cultural programming
?
Ability to adapt in a fast-paced environment and contribute
creatively while maintaining brand standards
?
Willingness to work a flexible schedule including nights,
weekends, and holidays as needed
?
Ability to travel occasionally as business needs require
?
Must be able to sit for extended periods of time and
regularly stand and walk throughout venue spaces
?
Must be based in or have strong familiarity with the Hudson
Valley region, including its local communities, cultural landscape, hospitality
scene, and media landscape, with the ability to build authentic relationships
and partnerships throughout the area
?
Ability and willingness to work onsite at City Winery Hudson
Valley and actively represent the City Winery brand through community
engagement, local events, grassroots marketing efforts, and strategic
partnerships
?
Bachelor's degree is preferred in Marketing, Communications,
Graphic Design, Visual Arts, or a related field, or equivalent professional
experience
About Us
Wine, food, and
live entertainment collide at City Winery to create a dynamic and incredibly
unique workplace. Since 2008, City Winery has been turning heads across the
nation with amazing live performances, delectable cuisine, and award winning,
locally produced wines. But there's more to us than that we're a haven for community and creativity, a
place where the philosophy of hospitality is more than just a buzzword, but a
way of life. City Winery, founded by music industry veteran & visionary
Michael Dorf, has established itself as a one-of-a-kind brand providing
unforgettable experiences for guests. From world class music venues to
sustainably produced wines with ratings of 90+ points, City Winery offers a
range of topnotch events & experiences.
We are an equalopportunity employer and value diversity at City Winery. We do not discriminateon the basis of race, religion, color, national origin, gender, sexualorientation, age, marital status, veteran status, or disability status.Additionally, City Winery participates in the E-Verify Program in certainlocations, as required by law.
