Director - Artistree B2B and Commercial Framing

Michaels • United States, United States • 1w ago

Artistree-DFW Airport

The Director - Artistree B2B & Commercial Framing is responsible for leading the end-to-end sales strategy and execution across B2B and B2B2C channels. This role owns the full sales cycle-from pipeline development through deal closure and account growth-while establishing clear performance expectations and KPIs for the sales team. The Director will drive revenue growth, expand strategic partnerships, and ensure a consistent, high-performing sales discipline across the organization.

Major Activities

Sales Strategy & Leadership

Develop and execute a comprehensive sales strategy to drive revenue growth across B2B and B2B2C segments

Lead, coach, and develop a team of Enterprise Account Managers to achieve and exceed sales targets

Define market entry, account prioritization, and channel strategies to expand reach and profitability

Partner with executive leadership to align sales objectives with broader business goals

End-to-End Sales Cycle Ownership

Oversee the full sales lifecycle including prospecting, qualification, solution development, negotiation, and closing

Establish scalable sales processes, tools, and best practices to improve efficiency and win rates

Ensure consistent pipeline management, forecasting accuracy, and deal progression discipline

Remove barriers and provide support for complex or strategic deals

KPI Development & Performance Management

Define and implement KPIs for Enterprise Account Managers, including pipeline health, conversion rates, deal size, sales cycle length, and revenue attainment

Monitor performance through dashboards and reporting; take action to address gaps and optimize outcomes

Drive a high-performance culture with clear accountability, incentives, and continuous feedback

Enterprise Account Growth & Relationship Management

Support the team in managing and growing key enterprise accounts and strategic partnerships

Identify opportunities for upsell, cross-sell, and expansion within existing accounts

Build and maintain executive-level relationships with key customers and stakeholders

Cross-Functional Collaboration

Partner with Marketing, Product, Operations, and Customer Success to align go-to-market strategies

Provide customer insights to inform product development and service offerings

Ensure seamless handoffs and strong post-sale engagement for long-term customer success

Other duties as assigned

Preferred Education

Bachelor's degree in Business, Marketing, or related field

Minimum Type of Experience Required

8+ years of progressive sales experience, with a strong focus on B2B, B2B2C and/or hospitality environments

3+ years of leadership experience managing enterprise or strategic sales teams

Proven track record of driving revenue growth and closing complex, high-value deals

Experience building and scaling sales processes, KPIs, and performance management systems

Strong analytical, communication, and negotiation skills

Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.

At The Michaels Companies Inc., our purpose is to fuel the joy of creativity and celebration. As the leading destination for creating and celebrating in North America, we operate over 1,300 stores in 49 states and Canada and online at Michaels.com (http://www.michaels.com./) ?and? Michaels.ca .?The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise. Founded in 1973 and headquartered in Irving, Texas, Michaels is the best place for all things creative. For more information, please visit? www.michaels.com .

At Michaels, we prioritize the wellbeing of our teams by providing robust benefits for both full-time and part-time Team Members. Our benefits include health insurance (medical, dental, and vision), paid time off, tuition assistance, generous employee discounts, and much more. For more information, visit www.michaels.com .

Michaels is an Equal Opportunity Employer. We are here for all Team Members and all customers to create, innovate and be better together.

Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at 1-800-642-4235 (1800-MICHAEL).

EEOC Know Your Rights Poster in English (https://www.eeoc.gov/sites/default/files/2022-10/22-088\EEOC\KnowYourRights\10\20.pdf)

EEOC Know Your Rights Poster in Spanish

EEOC Poster Optimized for Screen Readers (https://www.eeoc.gov/sites/default/files/2022-10/EEOC\KnowYourRights\screen\reader\10_20.pdf)

Federal FMLA Poster

Federal EPPAC Poster (https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/eppac.pdf)

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