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Team Overview
The Product Marketing team drives adoption of TransUnion's global solutions through strong, scalable go-to-market strategies that position TU as a trusted partner, innovator, and thought leader. Sitting at the intersection of product, marketing, and sales, the team plays a critical role in enabling revenue growth for Credit Risk-one of TransUnion's core businesses. This role reports to the Senior Director of Product Marketing for Global Credit Risk Solutions.This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.
Role Overview and Core Responsibilities
Own and execute end-to-end go-to-market strategy for Credit Risk solutions with responsibility for driving awareness and adoption of these products
Develop and maintain clear product positioning and messaging that equips sellers to differentiate competitively and resonates with buyers' and users' needs. Partner closely with Sales, Product, Marketing, and Verticals to deliver enablement assets such as playbooks, trainings, and launch materials that drive market readiness and adoption.
Conduct ongoing competitive intelligence, market research, and rapid response to competitor activity to inform positioning and sales strategy.
Capture and synthesize voice-of-customer insights, including win/loss analysis, to continuously refine go-to-market approach and inform product and marketing decisions.
Operate independently in an ambiguous, fast-paced environment-creating structure, clarity, and momentum for your products.
Collaborate with global stakeholders across regions and time zones to support product launches and solution adoption as needed.
Required Knowledge and Experiences
7+ years of product marketing or related B2B go-to-market experience, or equivalent experience leading complex enterprise GTM initiatives, leveraging data-driven or regulated products.
Demonstrated success developing high-impact sales enablement content and programs that improve seller effectiveness and customer adoption.
Proven ability to lead cross-functional initiatives independently, navigate ambiguity, and make sound strategic decisions without complete information.
Experience operating in fast-paced, agile environments with a strong bias toward execution and outcomes.
Industry experience in financial services, , insurance, or credit risk is preferred, but depth in complex B2B solution marketing is essential.
Required Technical Skills
Content creation, collaboration, and distribution tools used to develop and manage go-to-market assets.
Analytics or reporting tools used to track adoption, performance, and effectiveness of GTM programs.
Preferred / Developable Skills
Exposure to credit risk solutions or alternative data, including short-term lending
B2C product marketing experience that can be effectively translated into enterprise B2B environments.
Comfort creating net-new product marketing content, frameworks, and narratives rather than iterating on legacy materials.
Excellent communication and public speaking skills
Solid communication skills across all levels of the organization
Exposure to credit risk solutions or alternative data, including short-term lending
B2C product marketing experience that can be effectively translated into enterprise B2B environments.
Comfort creating net-new product marketing content, frameworks, and narratives rather than iterating on legacy materials.
Excellent communication and public speaking skills
Solid communication skills across all levels of the organization
LI-TE1
Benefits that support every part of your life:
At TransUnion, we design benefits to help youfeel well, dowell, and plan well-from day one.
For Your Health: Enjoyday-one eligibilityfor medical, dental, and vision coverage, plus supplemental plan options. Spousal, domestic partner, and other eligible dependent coverage is available on select plans. Choose taxadvantagedHSAandFSAaccounts to make everyday care more affordable.
For Your Protection: We've got your back withcompanypaid basic life and AD&D, optionalvoluntary life and AD&Dfor you and your family, andshort and longterm disability. You can also opt into alegal plan,pet insurance, andtravel accident coverage.
For Your Family: Fromadoption assistance and fertility planning coveragetocaregiver support, we're here for every chapter. AccessDependent Care FSA for possibility of an employer match, a complimentaryCare@Workmembership, andup to 12 weeks of paid parental leavewith eligibility for a thoughtful, gradual return.
For Your Future: Build toward what's next with our401(k) with employer matchandEmployee Stock Purchase Plan (ESPP). Tapfinancial wellness resources,career coaching, and optionallongterm care insuranceto plan confidently.
For You: Grow and recharge withtuition reimbursement,flexible time off for exempt employees or paid time off for nonexempt employees, up to 12 paid holidays per year, commuter benefits, employeediscounts,charitable gift matching, andpaid volunteer time off, plus corporate volunteer events that make it easy to give back.
For Your Wellness: Access24/7 supportincluding professionaltherapy,coaching, and emotional wellbeing programs alongside guided meditation and resources that supportphysical, mental, social, and financial wellness.
We are committed to being a place where diversity is not only present, it is embraced. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law. Additionally, in accordance with Section 503 of the Rehabilitation Act of 1973 and the Vietnam Era Veterans' Readjustment Assistance Act of 1974, TransUnion takes affirmative action to employ and advance in employment qualified individuals with a disability and protected veterans in all levels of employment and develops annual affirmative action plans. Components of TransUnion's Affirmative Action Program for individuals with disabilities and protected veterans are available for review to any associate or applicant for employment upon request by contacting
ERCoE@transunion.com
.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, Fair Chance Initiative for Hiring Ordinance, and the California Fair Chance Act.
TransUnion complies with all applicable immigration laws and regulations. The Company does not presently provide employer support or sponsorship for an immigration-related employment benefit for this position. Applicants must be authorized to work in the United States on a full-time basis without the need for employer support or sponsorship now or in the future.
Adherence to Company policies, sound judgment and trustworthiness, working safely, communicating respectfully, and safeguarding business operations, confidential and proprietary information, and the Company's reputation are also essential expectations of this position.
Pay Scale Information:
The U.S. base salary range for this position is $100,100.00 - $150,000.00 annually. *The salary range for this position reflects a reasonable estimate of the range of compensation for this job. At TransUnion, actual compensation is based on careful consideration of additional factors such as (but not limi
