Salesforce Marketing Cloud Engagement Administrator

Raymond James Financial, Inc. • Oklahoma City, OK • 19h ago

Please note: This role is not eligible for immigration Work Visa sponsorship, either currently or in the future.

Key Responsibilities

Marketing Cloud Engagement

Serve as the primary execution and administration resource for Salesforce Marketing Cloud Engagement.

Configure and maintain Marketing Cloud components including Email Studio, Journey Builder, Automation Studio, and Contact Builder.

Build, execute, and support email campaigns, automated journeys, and triggered communications in partnership with Marketing and Communications teams.

Use SQL to build and maintain data extensions, segmentation queries, and automation logic supporting campaign execution.

Maintain and enhance customer journeys, decision splits, data relationships, and personalization logic.

Monitor campaign performance, subscriber engagement, and automation health, providing insights to improve targeting and personalization.

Perform quality assurance, testing, rendering validation, and pre-send checks to ensure accuracy and compliance.

Maintain Marketing Cloud data hygiene, subscriber management, and synchronization processes.

Support content and data reviews with Legal and Compliance to ensure adherence to CAN-SPAM, GDPR, and internal data usage standards.

Document operational processes, standards, and Marketing Cloud runbooks.

Salesforce Core Administration

Provide supporting administration for the Salesforce CRM platform to enable marketing and communications use cases.

Configure Salesforce objects, fields, page layouts, validation rules, and Flow automation related to marketing processes.

Support user access, roles, profiles, permissions, and security controls in alignment with compliance requirements.

Maintain CRM data integrity, consent data, and reporting used for segmentation, compliance, and customer communications.

Collaborate with the Salesforce Architect/Product Owner on enhancements and platform changes impacting marketing operations.

Compliance & Governance

Operate within established governance models and change management processes.

Support compliance with industry regulations including ERISA, SEC, FINRA, and GDPR.

Assist in maintaining audit trails, documentation, and approval records for CRM and marketing activities.

Follow approved data-handling, access, and encryption standards.

Qualifications

Bachelor's degree in Marketing, Information Systems, or a related field, or equivalent professional experience.

Salesforce Certified Platform Administrator (Strongly Preferred).

Salesforce Certified Marketing Cloud Engagement Administrator (Strongly Preferred).

Salesforce Certified Marketing Cloud Email Specialist.

3-6 years of hands-on experience supporting Marketing Cloud Engagement, with supporting Salesforce administration experience; experience in a regulated industry strongly preferred.

Experience using SQL for complex joins, data normalization, and behavioral or transactional segmentation.

Working proficiency in AMPscript and HTML/CSS for dynamic content, personalization, and troubleshooting, with at least 6 months of hands-on experience.

Strong understanding of CRM data models, marketing automation, consent management, and customer lifecycle management.

Knowledge of email compliance and data governance best practices, including CAN-SPAM and GDPR.

Demonstrated ability to manage multiple concurrent initiatives and execute within defined governance frameworks.

Strong communication and collaboration skills to work cross-functionally with Marketing, Communications, Compliance, IT, and platform leadership.

Preferred Skills & Experience

Experience working within Agile or formal project delivery frameworks.

Experience with Marketing Cloud Connect, including CRM data synchronization, Contact Key strategy, and Salesforce-to-Marketing Cloud data flows.

Experience building multi-step, decision-based journeys in Journey Builder.

Exposure to Einstein features (Send Time Optimization, Engagement Scoring, personalization) is a plus.

Similar Jobs

Sales Professional - Outside Sales

SCI Shared Resources, LLC • Del City, OK • 1h ago

Sales & Marketing

Life's not about a job, it's about purpose. Do you love sales? Are you passionate about serving your community? Do you want to make a difference with your work? We're looking for a sales professional to join our dynamic...

1h ago

Go to Apply

Sales Professional - Inside Sales

SCI Shared Resources, LLC • Oklahoma City, OK • 1h ago

Sales & Marketing

1h ago

Go to Apply

Route Sales Driver

ARAMARK • Oklahoma City, OK • 1h ago

Sales & Marketing

Job Description Pursue a career in the driver?s seat! At Aramark, you can steer your career in the right direction and find limitless opportunities to achieve great things on your way there. We?re looking for a Route Sal...

1h ago

Go to Apply

Senior Communications and Policy Analyst (Remote)

GovCIO • Oklahoma City, OK • 1d ago

Sales & Marketing

United States Suitability/Public Trust Fully remote Information Technology Overview GovCIO is currently hiring for Senior Communications and Policy Analyst to support program management, public relations, strategic plann...

1d ago

Go to Apply

Account Executive

EDB • Oklahoma City, OK • 1d ago

Sales & Marketing

A Little About Us EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere. EDB empowers enterprises...

1d ago

Go to Apply

Wireless Sales Pro

Acosta Group • Oklahoma City, OK • 2d ago

Sales & Marketing

Wireless Sales Pro General Information Company: PRE-US Location: OKLAHOMA CITY, Oklahoma, 73127 Ref #: 88784 Pay Rate: $ 12.00 Experience/skills and/or location may influence position wage rate Range Minimum: $ 12.00 Ran...

2d ago

Go to Apply

Wireless Sales Pro

Acosta Group • Edmond, OK • 2d ago

Sales & Marketing

Wireless Sales Pro General Information Company: PRE-US Location: EDMOND, Oklahoma, 73034 Ref #: 86099 Pay Rate: $ 12.00 Experience/skills and/or location may influence position wage rate Range Minimum: $ 12.00 Range Maxi...

2d ago

Go to Apply

Market Research/Data Analyst

Eliassen Group • Oklahoma City, OK • 3d ago

Sales & Marketing

Market Research/Data Analyst Anywhere Type: Contract Category: Business Analysis Industry: Healthcare Workplace Type: Remote Reference ID: JN -042026-106427 Date Posted: 04/15/2026 Shortcut: http://careers.eliassen.com/y...

3d ago

Go to Apply

Sales Coordinator

Trane Technologies • Oklahoma City, OK • 3d ago

Sales & Marketing

Be a part of our mission! As a world leader in creating comfortable, sustainable, and efficient climate solutions for buildings, homes and transportation, it's our responsibility to put the planet first. For us at Trane...

3d ago

Go to Apply

Marketing Events Intern

SCRAM Systems • Oklahoma City, OK • 6d ago

Sales & Marketing

We are looking for an Events Marketing Intern who is organized, detail oriented, and ready to do the real work of keeping our events function running smoothly. You will work closely with our marketing and business develo...

6d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)