Marketing Technology Manager II, Brand

Uber • New York, NY • 2h ago

About the Team

Our team supports brand marketing globally, architecting innovative strategies and leading high-impact activations across our paid digital channels. Our strategic vision is built on a foundation of data-driven testing, allowing us to refine our marketing portfolio for both long-term brand building and immediate acquisition goals. We are looking for an individual who can translate high-level strategy into flawless execution-someone with a sharp analytical mind, a forward-thinking outlook, and the project management skills to lead complex initiatives.

About the Role

The Marketing Technology Manager will work across Uber's global brand marketing campaigns, transforming data into strategy across our key digital platforms. This role requires a technically proficient and strategic leader who can effectively collaborate with Global Media, agency, and analytics teams to build, optimize and scale campaigns. The ideal candidate is a hybrid performance marketer and brand strategist-a strategic thinker who is passionate about the intersection of data, technology, and brand-building. You thrive in a fast-paced, global environment and are driven to constantly test, learn, and automate for greater impact.

What You'll Do

Lead full-cycle execution of global brand and direct response paid digital campaigns across Facebook, Snap, TikTok, Google ads and other social/programmatic channels.

Translate business goals into marketing strategies, using experimentation frameworks and forecasting models to influence investment decisions and drive marketing KPIs.

Craft outstanding brand marketing campaigns with our media team, involving all the latest capabilities developed by advertising platforms (AR, lenses, commercials, videos, and more).

Serve as a subject matter expert on mobile attribution, measurement, pixel implementation-ensuring Uber remains ahead of industry and platform changes.

Determine areas of opportunity, build and implement experiments and present data-driven recommendations that improve current marketing and business practices in order to drive customer acquisition, engagement, and retention.

Basic Qualifications

7+ years hands-on experience with tools such as Ads Manager, Smartly, MMPs (e.g., Appsflyer, Branch).

Bachelor's degree

Preferred Qualifications

Experience managing 8- to 9-figure annual budgets across multiple platforms and geographies.

Strong planning and organizational skills; able to juggle multiple priorities with attention to detail.

Advanced proficiency in Excel / Google Sheets.

Background in strategic account management and developing media plans.

Excellent project management skills with the ability to manage stakeholders and stay within deadlines.

Strong analytical skills (Excel, SQL a plus) with multivariate testing experience.

Understanding of ad-tech, including integration, tracking, both pixel and mobile app.

Ability to adapt to quick changes within both the company and industry.

For New York, NY-based roles: The base salary range for this role is USD$169,000 per year - USD$188,000 per year. For San Francisco, CA-based roles: The base salary range for this role is USD$169,000 per year - USD$188,000 per year. For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other @types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. More details can be found at the following link https://jobs.uber.com/en/benefits.

Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form- https://docs.google.com/forms/d/e/1FAIpQLSdb_Y9Bv8-lWDMbpidF2GKXsxzNh11wUUVS7fM1znOfEJsVeA/viewform

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