Director of Marketing Breakthrough

U.S. VENTURE, INC. • Green Bay, WI • 3h ago

JOB REQUIREMENTS: POSITION SUMMARYThe Director of Marketing will play a
pivotal role in driving the growth of both new and existing business at
Breakthrough. This leader will be responsible for establishing
innovative strategies and facilitating efficient processes that align
with the organization\'s goals. They will lead a team of marketing
professionals, fostering a culture of creativity, accountability, and
continuous improvement. With a creative mindset grounded in data-driven
decision-making, the Director of Marketing will oversee the development
and execution of a comprehensive annual marketing strategy designed to
enhance brand visibility, generate demand, and support revenue growth.
This position requires a balance of strategic thinking and hands-on
execution, with a focus on delivering measurable results. The ideal
candidate will bring a passion for storytelling, a deep understanding of
digital and traditional marketing channels, and strong people leadership
skills. This position is located in Green Bay, WI. JOB RESPONSIBILITIES
Lead and develop a team of marketers across demand generation, content
marketing, digital marketing, and event marketing functions. Partner
with the VP of Marketing & Strategy on the annual development and
execution of Breakthrough\'s marketing strategy across several mediums
and platforms to drive new business opportunities into the sales
pipeline. Develop and execute marketing initiatives that align with
organizational goals and deliver measurable business outcomes, with a
strong focus on lead generation. Assist in preparing and managing the
marketing budget, ensuring efficient use of resources to achieve
marketing goals. Manage team priorities, allocate resources, and oversee
the execution of projects to ensure high-quality, timely results.
Implement go-to-market plans in partnership with sales, product, and
customer success teams to support revenue growth. Work closely with
Product teams to ensure marketing initiatives align with product
launches and updates. Track and report on key performance indicators
(KPIs) to ensure marketing activities are driving measurable results.
Utilize data and analytics to inform marketing decisions and improve
ROI. Live our values of High Performance, Caring Relationships,
Strategic Foresight, and Entrepreneurial Spirit Find A Better Way by
championing continuous improvement and quality control efforts to
identify opportunities to innovate... For full info follow application
link. Our company is an equal opportunity employer that is committed to
inclusion and diversity. We take affirmative action to ensure equal
opportunity for all applicants without regard to race, color, religion,
sex, sexual orientation, gender, gender identity or expression, marital
status, age, national origin, disability, veteran status, genetic
information, or other protected characteristic. If you need assistance
or an accommodation due to a disability, you may call Human Resources at
(920) 739-6101. *** APPLICATION INSTRUCTIONS: Apply Online:
ipc.us/t/566F5AD315A74BC0

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