Description
Save the Children
For over 100 years, Save the Children has been fighting for the rights of children. The right to a healthy start in life. To have access to education. To be in a safe environment, protected from harm. We work in some of the world's hardest-to-reach places - over 100 countries, including the U.S. No matter what your role is, when you join Save the Children, you're creating positive, irreversible change for children, and the future we all share.
The Role
As a member of the Supporter Growth team, the Advisor, Sustainer Acquisition - DRTV & CTV will play a lead role in accelerating fundraising growth of Save the Children's recurring donor base, with a primary focus on managing and optimizing traditional Direct Response TV (DRTV) and emerging Connected TV (CTV) channels.
Reporting to the Senior Advisor, Supporter Growth, this role is responsible for acquiring new donors and driving measurable results through compelling creative, strategic planning, and performance analysis. Working with both internal teams and external agencies, this role will oversee day-to-day operations, vendor relationships, and strategic planning and optimization for the DRTV and CTV programs while supporting broader sustainer acquisition efforts across other channels.
This role is central to achieving Save the Children's ambitious goals to accelerate private revenue growth and will be instrumental in ensuring operational excellence and performance optimization across the sustainer acquisition portfolio.
Location
Hybrid - Washington DC, Fairfield, CT or Lexington, KY office locations
What You'll Be Doing (Essential Duties)
*not inclusive of all role responsibilities. May be subject to change
DRTV & CTV Program Leadership (60%)
Together with the Senior Advisor, Support Growth, lead the planning, execution and optimization of the DRTV and CTV acquisition strategies to meet fundraising revenue and donor acquisition goals.
Manage DRTV and CTV agency relationships.
Oversee development of fundraising video creative, ensuring messaging aligns with brand guidelines and target audience objectives.
Collaborate with internal teams to support the development of integrated cross channel campaigns.
Support the Senior Advisor in developing and refining multi-channel acquisition strategies, with a focus on scaling high-performing tactics.
Performance Analysis & Optimization (20%)
Monitor campaign performance and provide actionable insights to improve efficiency and ROI.
Create and evaluate testing plans in partnership with agency partners and internal teams.
Develop and maintain dashboards and reporting tools to track KPIs and inform decision-making.
Collaborate with the Senior Advisor on forecasting, budgeting, and strategic planning.
Identify trends and opportunities to scale successful tactics across channels.
Cross-Functional Collaboration & Leadership (15%)
Act as a strategic partner to internal teams including Audience Strategy and Supporter Development.
Represent sustainer acquisition in cross-team forums and planning sessions.
Contribute to internal reporting meetings, sharing test results and implications.
Participate in industry benchmarking groups and conferences to stay current on best practices.
Program Support & Professional Development (5%)
Assist team and Mass Market Fundraising leadership team on ad-hoc projects and perform other duties as required.
Stay informed on emerging trends in fundraising, marketing, and supporter engagement.
Required qualifications for the role
Minimum of a bachelor's degree or equivalent experience, plus at least 5 years of relevant experience
Experience in DRTV, CTV, or direct response media campaigns (non-profit experience preferred)
Proven data guided acquisition or performance marketing experience including developing and implementing strategic marketing plans
Demonstrated ability to analyze data, interpret trends, and translate quantitative insights into actionable strategies
Proven successful track record of collaborative work and professional flexibility
Proven ability to successfully meet communicated deadlines and navigate multiple competing priorities in a fast-paced environment
Demonstrated communication and problem-solving skills while working with teams across the agency
Willingness to develop new procedures and processes where they previously did not exist
Positive attitude and desire to try new ideas
Professional proficiency in MS Office suite
Professional proficiency in spoken and written English
Preferred qualifications for the role
Experience working with digital platforms and vendors
Compensation
Save the Children is offering the following salary ranges for this position, dependent on candidate location:
Geo 1 - NY Metro, DC, and other locations with labor costs significantly above national average: Target Salary for this position is $91,800 - $102,600 base salary
Geo 2 - Locations around the US National Labor Cost Average: Target Salary for this position is $83,725 - $93,575 base salary
Geo 3 - Locations significantly below the US National Labor Cost Average: Target Salary for this position is $74,800 - $83,600 base salary
The salary ranges listed above are for US based candidates. For candidates located outside of the US, salary ranges will be based on the salary scales of the local employer of record. Actual base salary may vary based on, but not limited to, relevant experience, base salary of internal peers, business sector, and geographic location (more information on job structure is available here).
About Us
We are looking to build an inclusive team at Save the Children. We offer a range of outstanding benefits to support this goal:
Flexible schedules and time off: Flexible schedules, generous PTO, 11 paid holidays plus 2 floating holidays, and hybrid working opportunities
Health: Competitive health care, dental and vision coverage for you and your family
Family: A variety of paid leaves: caregiver, parental/adoption, critical child illness and fertility benefits
Employee Rewards Program: Annual merit increases and/or additional incentives for eligible employees
Retirement: A retirement savings plan with employer contributions (after one year)
Wellness: 15 safety and wellness days annually (if hired on or after July 1, safety and wellness days prorated to 8 days), mental health benefits and support through Calm and company-hosted events
Employee Assistance Program: free and confidential assessments, short-term counseling, referrals, and follow-up services
Learning & Growth: Access to internal and external learning & development opportunities and mentorships
Click here (https://www.savethechildren.org/us/about-us/careers) to learn more about how Save the Children US will invest in you.
Save the Children is committed to conducting its programs and operations in a manner that is safe for the children it serves and helping protect the children with whom we are in contact. All Save the Children representatives are explicitly prohibited from engaging in any activity that may result in any kind of child abuse.
Save the Children is committed to minimizing safety and security risks for our valued employees, ensuring all are given training, support and information to reduce their risk exposure while maximizing the impact of our programs for children and families. Our shared duty, both agency and individual, is to seek and maintain safe working conditions for all.
If you require disability assistance with the application or recruitment process, please submit a request to applicantsupport@savechildren.org.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.