Job Description
The Marketing Specialist Cattle Dairy products will be responsible for the management of a portfolio of brands utilized primarily in dairy operations as well as beef reproduction. Other duties include partnering with internal stakeholders to create solutions for customers beyond the product portfolio.
Primary Responsibilities:
Establish and execute objectives and strategies for the reproduction and udder health portfolio which include products worth approximately $50M in annual sales.
Responsible for day-to-day management of current repro and udder health portfolio.
Communicate and champion the short and long-term strategies and tactics for brands to drive revenue growth
Development of tactics and resources to support field sales
Development of non-personal promotion tactics
Agency management
Liaise with relevant industry groups
Development and management of annual promotional budget
Input into Annual and Long-term planning forecasts
Partner with tech services team to develop and implement clinical studies/trials supportive of continued growth of the business
Product life cycle management
Partnership with monitoring marketing team members to create portfolio solutions for customers
KPIs:
Develop actionable KPIs which support measurement of marketing plan success.
Develop actionable customer insights to drive deeper understanding of business opportunities and challenges.
Stakeholders:
Internally - Marketing Director, Brand Managers, Sales Team, Channel Team, Technical Service Team
Externally - Customers, Vendors, Distributors, Agencies
Working Conditions:
Working inside and office
Inclement weather (events outside)
Occasional lifting of up to 50lbs
Standing for some extended periods
Travel expectations up to 30%
Interaction and liaison with:
Local and Global Management within our company's Animal Health, as well as, Channel Team, Livestock Team, and support team members such as digital operations, regulatory, legal.
Qualifications and Skills Required:
Bachelor's Degree in marketing, business, communications, or another related field
3+ years marketing, sales, advertising or business experience.
Strong attention to detail
Exceptional verbal and written communication skill
Experience in Animal Health, dairy preferred.
Project management
Leadership Behaviors:
Foster Collaboration
Focus on the Customer
Demonstrate Ethics and Integrity
Drive Results
Focus on the Customers
Make Rapid Disciplined Decisions
Professional Competencies:
Working across boundaries
Productive Communication
Business & Financial Acumen
Project Management
Problem Solving
Strategic Thinking
Core Commercial Functional Competencies:
Market Access
Customer & Market Insights
Strategic Business Management
Product Knowledge and Portfolio Management
Lifecycle Management
Customer Engagement
Sub-Functional Commercial Competencies:
Due Diligence
Negotiating and Contracting
Strategic Marketing
Brand management
Customer Segmentation and Targeting
Market Management
Commercial Strategy Execution & Operations
Current Employees apply HERE (https://wd5.myworkday.com/msd/d/task/1422$6687.htmld)
Current Contingent Workers apply HERE (https://wd5.myworkday.com/msd/d/task/1422$4020.htmld)
US and Puerto Rico Residents Only:
Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here (https://survey.sogosurvey.com/r/aCdfqL) if you need an accommodation during the application or hiring process.
As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:
EEOC Know Your Rights (https://www.eeoc.gov/sites/default/files/2022-10/22-088\EEOC\KnowYourRights\10\20.pdf)
EEOC GINA Supplement?
We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively.
Learn more about your rights, including under California, Colorado and other US State Acts (https://www.msdprivacy.com/us/en/CCPA-notice/)
U.S. Hybrid Work Model
Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, Monday - Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence.This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as "remote".
The salary range for this role is
$85,600.00 - $134,800.00
This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee's position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs.
The successful candidate will be eligible for annual bonus and long-term incentive, if applicable.
We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at https://jobs.merck.com/us/en/compensation-and-benefits .
You can apply for this role through https://jobs.merck.com/us/en (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting.
San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance
Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
Regular
Relocation:
Domestic
VISA Sponsorship:
No
Travel Requirements:
25%
Flexible Work Arrangements:
Hybrid
Shift:
1st - Day
Valid Driving License:
Yes
Hazardous Material(s):
n/a
Required Skills:
Brand Management, Creative Campaign Development, Data Analysis, Digital Marketing, Healthcare Marketing, Interpersonal Relationships, Market Analysis, Marketing Strategy Implementation, Market Research, Product Development, Product Management, Project Management, Strategic Planning, Teamwork
Preferred Skills:
Job Posting End Date:
09/5/2025
*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID: R362139
