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Commercial Marketing Partner

Michigan Farm Bureau • Novi, MI • 16h ago

US-MI-Novi

Job ID: 2025-7888 Type: Regular Full-Time

of Openings: 1

Category: Marketing Commercial Mktg Partner Region (Southeast)

Overview

Commercial Marketing Partner Objective

To instruct, train, and develop those Farm Bureau Insurance agents who have been selected and assigned to a specific training period. To train in all coverages and transactions for all lines of commercial business handled by Farm Bureau Insurance or FB Partners Group written for the client. To assure the selected agents are qualified to enter the Commercial Marketing Partner (CMP) training program. To develop the selected agents' ability to provide Farm Bureau members with the commercial risk management solutions they need; to efficiently write commercial lines of business; and to improve in the basic commercial metrics of written accounts, written premium, and policy retention for profitable business.

Responsibilities

Commercial Marketing Partner Responsibilities

Perform a wide variety of functional activities intended to increase the production and service efficiency of those agents working in the commercial property/casualty markets, and to motivate and encourage more agents to enter those markets.

Train and educate the agency force focused on our newest agencies and their staff through their third full year in agency operations, from prospect to renewed policyholder, including technical information and sales techniques applicable to the commercial property/casualty markets.

Conduct seminars and workshops at the partnership level, make presentations at Agency Meetings, write sales articles for partnerships and company publications, and assist in the design of sales training programs and materials.

Direct sales assistance to agents by providing prospecting and fact-finding help, fact analysis recommendations, proposal preparation, joint sales calls, and closing and installation of cases.

Qualifications

Commercial Marketing Partner Qualifications

Required

Bachelor's degree in marketing, business, insurance, or finance required, or equivalent experience may be considered.

Minimum five years commercial sales or underwriting experience with extensive knowledge of commercial or farm lines in the small to middle market required.

Experience in participating in the commercial or farm insurance marketplace required.

Proven ability to train in both one-on-one and in group settings required.

Must possess a valid driver license with an acceptable driving record.

Demonstrated aptitude for building relationships.

Ability to identify agency barriers to success and provide educational and practical solutions.

Designations in CIC or CPCU required or actively being pursued.

Note

This is a work from home position within the state of Michigan primarily covering these Michigan counties: Livingston, Macomb, Monroe, Oakland, Washtenaw, Wayne.

Farm Bureau offers a full benefit package including medical, dental, vision, and 401K.

PM19

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Equal employment opportunity, including veterans and individuals with disabilities.

PI273224365

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