Marketing and Admissions Director

Genesis Healthcare • Pottstown, PA • 2d ago

Overview

At Genesis Healthcare, we are dedicated to improving the lives we touch through the delivery of high-quality care and exceptional service. As a leading provider in the long-term care industry, we believe in fostering a collaborative, inclusive and supportive work environment where every team member is valued and empowered to make a difference. Whether you're an experienced professional or just starting your career, we offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve.

Responsibilities

The Director of Marketing, Admissions, and Internal Referral Management is a pivotal role responsible for developing and implementing comprehensive sales and marketing strategies. The core objectives are to achieve total census, mix, and revenue goals within nursing centers and assisted living communities. This position oversees both external and internal referral management strategies, collaborating closely with the Clinical Admissions Directors (CADs) for conversion processes. The Director serves as a key representative of the center within the community, driving business growth through relationship-building and competitive landscape analysis.

This role combines the responsibilities of marketing, admissions, and internal referral management into a comprehensive role that emphasizes team leadership, relationship-building, and a deep understanding of the competitive landscape to drive business growth.

Here's a brief overview of the responsibilities and core impact this role will make:

*Referral Generation - Management

*Competitive Landscape Analysis

*Community Engagement - Brand Management

*Territory Management and Admissions

*Benefits Verifications

*Leadership and Team Building

Qualifications

Minimum of three (3) years' experience in a healthcare setting. Minimum of two (2) years college education in the field of health care administration, business management, and/or marketing or public relations preferred.

Ability to adjust work schedule based on centers' business need, specifically incoming admissions.

Benefits

*Variable compensation plans

*Tuition, Travel, and Wireless Service Discounts

*Employee Assistance Program to support mental health

*Employee Foundation to financially assist through unforeseen hardships

*Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off

We also offer several voluntary insurances such as:

*Pet Insurance

*Term and Whole Life Insurance

*Short-term Disability

*Hospital Indemnity

*Personal Accident

*Critical Illness

*Cancer Coverage

Restrictions apply based on collective bargaining agreements, applicable state law and factors such as pay classification, job grade, location, and length of service.

Posted Salary Range

USD $55,000.00 - USD $65,000.00 /Yr.

Genesis HealthCare, Inc. and all affiliated entities (collectively "Genesis") has a strong commitment to diversity that is fully supported and practiced by our officers and leadership team. Genesis provides equal employment opportunities to all employees and applicants for employment without regard to actual or perceived race, color, religion, gender, gender expression, gender identity, sex, sexual orientation, HIV status, national origin, age, disability, marital status, pregnancy, ancestry, citizenship, genetic information, amnesty, military status or status as protected veterans, or any other legally protected characteristic. Genesis is an Affirmative Action and Equal Opportunity Employer and our goal is to foster an inclusive and accessible workplace free from discrimination and harassment where everyone has equal opportunities to succeed.

Similar Jobs

Part Time Sales - Entry Level Position

AutoZone, Inc. • East Greenville, PA • 4d ago

Sales & Marketing

Join AutoZone's Rising Star program, designed to welcome new talent into our organization. This entry-level position is ideal for candidates seeking their first job. We offer a supportive work environment where you can d...

4d ago

Go to Apply

Sales Associate

Goodwill Keystone Area • Exton, PA • 1w ago

Sales & Marketing

Reference #: 337743 Job Details Job Location Exton Store - Exton, PA Position Type Part Time Salary Range $13.00 Hourly Description Position: Sales Associate Department: Donated Goods Retail Reports to: Store Manager Sta...

1w ago

Go to Apply

Sales Associate

Goodwill Keystone Area • Collegeville, PA • 1w ago

Sales & Marketing

Reference #: 329139 Job Details Job Location Collegeville Store - Collegeville, PA Position Type: Part Time Salary Range $13.00 Hourly Description Position: Sales Associate Department: Donated Goods Retail Reports to: St...

1w ago

Go to Apply

Sales Associate I

Coach • Pottstown, PA • 1w ago

Sales & Marketing

Reference #: 1288748300A1 Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful...

1w ago

Go to Apply

Market Research Intern

West Pharmaceutical Services • Exton, PA • 2w ago

Sales & Marketing

Market Research Intern Requisition ID: 70055 Date: May 29, 2025 Location: Exton, Pennsylvania, US Department: Marketing Description: At West, we're a dedicated team that is connected by a purpose to improve patient lives...

2w ago

Go to Apply

Marketing Coordinator (Events)

Fox Rothschild LLP • Exton, PA • 2w ago

Sales & Marketing

Description As a member of the Business Development & Marketing Department, the Marketing Coordinator provides project support to new marketing initiatives and administrative support to the execution of the Firm-host...

2w ago

Go to Apply

Global Marketing Director

GlaxoSmithKline LLC • Collegeville, PA • 3w ago

Sales & Marketing

Reference #: 410558 Site Name: USA - Pennsylvania - Upper Providence Posted Date: Dec 4 2024 This role is for future hiring needs in 2025 Are you looking for a challenging commercial role that allows you to influence a b...

3w ago

Go to Apply

Sales Specialist

West Pharmaceutical Services • Exton, PA • 3w ago

Sales & Marketing

Sales Specialist Requisition ID: 69885 Date: May 19, 2025 Location: Exton, Pennsylvania, US Department: Sales Description: This is a hybrid role(3 days onsite) in Exton, PA. Candidates applying must be residing within a...

3w ago

Go to Apply

Account Executive

SEI INVESTMENTS COMPANY • Oaks, PA • 4w ago

Sales & Marketing

Reference #: SEI1GLOBALR0032537EXTERNALENGLOBAL SEI's Advisor business is growing the Sales & Experience Team to continue to accelerate business growth. To support this expansion, SEI is seeking a qualified Account E...

4w ago

Go to Apply

11363: Software Engineer

Present Software INc • Pottstown, PA • 22h ago

IT & Engineering

Present Software Inc, a Pottstown, PA based Software Consulting Firm has multiple openings for JOB ID 11363: Software Engineer. Job duties include: Collaborating with the development team to understand the design and per...

22h ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.