Digital Marketing Intern

Wellness Pet Company • Burlington, MA • 11h ago

Department:Marketing

Location:Burlington, MA

About the Wellness Pet Company

The Wellness Pet Company crafts and produces premium natural pet food, treats, dental chews, and supplements. We believe that natural, premium nutrition focused on proven health outcomes is the foundation of creating mutual wellbeing for pets and their families. As a community of people, Wellies are positively obsessed with how to win for pets and their parents. We believe in the difference we make every single day, and we know that when we work collaboratively, Wellies are unstoppable -- Not only in providing the best nutrition to pets, but in building a better tomorrow for pets, their parents, and the world.

About the Role

At Wellness Pet, social media is more than just sharing pics of cute pups and kitties (although that is part of it!). It's about connecting with consumers, being relatable and fun, and helping to educate pet parents on the benefits of feeding Wellness pet food. We-re looking for a fun and dynamic Digital Marketing Intern to help us do just that. As the Digital Marketing Intern, you will be responsible for managing community engagement on our priority social media platforms, TikTok and Instagram. You will report into the Integrated Marketing team and will be based out of our Burlington, MA office location with a regular schedule of 15-20 hours per week. You will have a unique opportunity to gain professional social media experience for a brand with a combined audience of 500,000 consumers and growing and will be an integral part of the team assisting with creative development, content performance analysis and social strategy discussions.

This is an unpaid internship with the opportunity to earn college credit (based on your educational institution-s policies). We are seeking a three to six month commitment between now and the end of the calendar year.

What You-ll Do:

Execute on community management across Instagram and TikTok, conversing in the Wellness brand tone of voice.

Monitor social media platforms such as Instagram and TikTok for consumer questions and outreach.

Brainstorm new Instagram + TikTok concepts.

Monitor social media trends to keep the brand culturally relevant.

Provide suggestions to team for improving consumer experience on social platforms and internal processes.

Assist in creating performance reports and analyze metrics to help gauge the success of social media content.

Who We-re Looking For:

Team Wellie is a group of people who are truly obsessed in all the best ways about winning for the consumer and the pets they love. And so, we are seeking an individual who:

Is consumer-focused with all they do

Continually challenges themselves to go the extra mile to get the job done, and ensure it-s done the right way as opposed to the easy way

Holds themselves and others accountable

Embraces continual development through the sharing of feedback and investment in learning opportunities

Is a true collaborator, sharing resources, and engages in healthy debate

Celebrates differences and strives to learn from others who are different from themselves

Gives back to their community and supports sustainable practices

Digital Marketing Intern Qualifications / Skills:

Social media marketing

Video content creation

Online engagement

Verbal communication

Organization

Professionalism

Consumer focus

Education, Experience, and Licensing Requirements:

In 3rd or 4th year of college, graduate program or beyond

Prior pet industry experience not required, but a love for pets is a must!

Pursuing a degree towards Marketing, Business, Communications, or related field

To Apply:

Complete the application online (please don-t forget to upload your resume) and share a sample of a piece of media you have created that you are proud to share. You can either upload a file or include a link within your cover letter. Please share in your cover letter why you are proud of your work.

LI-KS1

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