JOB TITLE: Marketing and Communications Specialist
LOCATION: Bay Area, CA (Primarily remote with some travel to program sites)
Type: Full-time
Who are we?
Horizon Services, Inc. (HSI) is a nonprofit established in 1974 that offers addiction treatment with the goal of reducing substance use and mental health related challenges for people from all walks of life, including those from some of the most disenfranchised and marginalized communities. We practice our values of Integrity, Respect, Professionalism, and Compassion to provide youth prevention, youth and adult outpatient, sobering programs, withdrawal management, and co-occurring capable residential programs to support the well-being of women, men, youth, LGBTQIA+, and BIPOC clients to live healthy, fulfilling and constructive lives. HSI is an inclusive workplace and a learning community where our collective experiences enrich each other's growth.
As a Marketing and Communications Specialist at Horizon, you will support the Marketing and Outreach Department in achieving community engagement and marketing goals. You will help maintain Horizon's brand positioning and value propositions, ensuring consistency in all marketing materials, and assist in brainstorming and executing agency community outreach events. You will assist in generating multi-media assets to promote Horizon across various platforms, including print materials, podcasts, videos, social media, websites, and community education events. Your role will also involve project management, scheduling appointments, managing calendars, and helping to create opportunities to spotlight our expertise and create partnerships. In addition, our role is providing customer service to the agency's staff, especially the Leadership Team.
How can you make a difference in people's lives?
In this role, you'll make a difference in the lives of people with substance use challenges, and often with co-occurring conditions. The exciting role is to raise the substance use disorder and mental health literacy within our communities by creating materials, agency signage, events and multi-media assets that educate people about highly stigmatized topics.
General Responsibilities & Accountabilities:
Project Management & Administrative Duties: Collaborate in systematization of recurring projects, as well as managing the organization and deadlines of others.
Creativity and Production: Assist the team in generating polished and branded multi-media marketing assets that educate, destigmatize, and highlight the expertise of our agency.
Event Planning: Demonstrate skills and creativity around ideation and execution of celebratory, outreach events throughout the year.
Responsibilities:
Project Management: Using Gantt charts or a similar project management tool, you will be responsible for setting up projects, timelines, and deliverables for the team.
Administrative Support: Schedule appointments, manage calendars, and assist in providing customer service to the agency's staff. Help in writing and distribution of press releases.
Event Planning: Coordinate and manage outreach events, including community engagement activities.
Graphic Design, Production & Media: Design, plan, produce, and edit branded marketing materials, presentations, videos, and other media content as needed. An understanding of the principles of effective storytelling in educational marketing.
Podcast Production: Assist in the creation and distribution of podcast content.
Newsletter Development: Help systematize the generation of curated content for ongoing staff and stakeholder newsletters showcasing projects, company news, and industry insights.
SUCCESS COMPETENCIES FOR POSITION:
(Competencies required to effectively perform the job) FUNCTIONAL/TECHNICAL SKILLS & KNOWLEDGE : (Knowledge & skills required to effectively perform job)
Collaboration - Builds partnerships and works collaboratively and professionally with others on the team and in the community to meet shared objectives. Partners with others to get work done. Gains trust and support of others. Understands and values the roles and responsibilities of other team members.
Accountability - Holds oneself accountable to meet commitments, asking for guidance if unclear on the objective. Follows through on commitments in a timely manner. Acts with a clear sense of ownership and integrity. Takes personal responsibility for and learns from decisions, actions, and failures.
Effective Communication - Establishes rapport quickly with team and stakeholders. Understand the value and needs of different audiences: co-workers, managers, clients' families, care providers, youth vs. adult, cultural, language, age etc. Adjusts to fit the audience and the message.
Storytelling: Operates with a storytelling lens, understanding its power in both learning and marketing. Realize and utilize its power to forge connections, convey diversity, tapping into emotions and aspirations of the audience, inspiring possibilities, potential, hope, and healing.
Professionalism: Accepts responsibility for miscommunications or misunderstandings. Avoids escalated arguments at work and seeks a positive resolution. Listens actively and effectively: seeks first to understand. Conveys information in a jargon-free, non-judgmental manner, and models a professional, ethical leadership presence always.
Optimizes work processes - Knows or helps to develop the most effective and efficient processes to get things done, with a focus on continuous improvement and delivery of services.
Problem-Solving - Uses a logical approach to address problems, including asking for assistance. A solution-oriented mindset - manages the situation at hand by drawing on one's knowledge and experience base and calling on other references and resources as necessary.
Flexible Project Management - Plans and prioritizes work to meet organizational goals, setting objectives that align with broader program goals, and breaking down these objectives into initiatives and actions. Stages activities with relevant milestones and schedules, anticipating and adjusting as needed. Consider the impact of plans on others while communicating proactively.
Cultural Awareness and Humility - Recognizes the value that different perspectives and cultures bring to an organization. Seeks to understand and adapt to different perspectives and cultures. This contributes to a work climate where differences are valued and supported. Applies to others diverse experiences, styles, backgrounds, and perspectives to get results. Is sensitive to cultural norms, expectations, language preferences and ways of communicating. Is aware of own cultural biases and proactively seeks consultation from supervisors on how to handle them.
Understanding of the agency brand
Collaborative and proactive problem solver.
Able to provide thoughtful customer service.
Understands cultural humility and enjoys working in a diverse environment.
Outstanding ability to follow through with tasks.
Highly organized with excellent time management skills.
Strong attention to detail.
Excellent writing, grammar, and spelling skills.
Strong ability to perform scheduling, documentation, and coordination tasks.
Skilled in use of MS Office Suite and able to quickly learn new software.
Teachability - open to sharing knowledge and expertise as well as learning from others.
A desire to grow in professional capacity and skillset with a can-do attitude!
Desired Skills and Knowledge:
An understanding of principles of Graphic Design and storytelling.
Knowledge of healthcare, behavioral healthcare, and substance use disorder treatment systems.
Skilled in use of tools like Canva, Riverside Studio, Vyond, audio/video editing software, storyboarding and other tools and strategies to produce creative work.
QUALIFICATIONS: Education and Work Experience
Bachelor's degree in marketing, communications, graphic design, or a related field.
Strong organizational and project management skills.
A portfolio of creative work to demonstrate experience is preferred.
Proven experience in event planning and coordination.
Proficiency in Canva graphic design software.
Excellent written and verbal communication skills.
Ability to work independently and collaboratively in a team environment.
Utilize Microsoft Workspace tools for various tasks and projects.
Compensation and Benefits
We are proud to offer a comprehensive benefits package to all full-time and part time employees over 20 hours per week.
100% Medical and dental, Life and LTD for the employee and up to 50% for any dependents medical and dental coverage.
PTO and Holiday pay.
Retirement benefits after 6 months of service.
Training and SUD CEU opportunities.
And of course, the opportunity to meaningfully contribute to a team of mindful, caring and passionate people at work every day!
Salary: $70,000 to $80,000/ annually depending on experience and qualifications. Available for a full-time position.
Horizon Services, Inc. is an Equal Opportunity Employer
https://www.horizonservices.org
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