AEM Digital Content Author

CVS Health • Hartford, CT • 1d ago

We're building a world of health around every individual - shaping a more connected, convenient and compassionate health experience. At CVS Health®, you'll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger - helping to simplify health care one person, one family and one community at a time.

Position Summary

As a Senior AEM Content Author , you will deliver high-quality, compliant, and customer-centric content experiences across Aetna Medicare public websites. You'll be part of a cross-functional Marketing Technology team responsible for building scalable, accessible digital experiences within Adobe Experience Manager (AEM) .

In this role, you'll bring strong problem solving, technical expertise, and a clear sense of ownership. You are expected to look beyond task execution - collaborating with team members, identifying issues early, speaking up with recommendations, improving processes, and ensuring that the right work gets done to deliver meaningful outcomes for customers and the business.

This role sits within the Aetna Marketing Technology and Digital Experiences group (Aetna MarTech).

Your job responsibilities will be to:

Author, manage, and optimize complex web content within Adobe Experience Manager to support acquisition and retention goals.

Ensure content meets accessibility, SEO, brand, and regulatory standards in a highly regulated healthcare environment.

Identify risks, gaps, and opportunities before they impact delivery.

Troubleshoot content and rendering issues independently and partner with engineering when deeper technical support is needed.

Partner closely with Product, UX, Engineering, Analytics, Legal, and Compliance throughout the full content development lifecycle.

Work within an Agile team to plan, refine, and deliver content aligned to roadmap priorities.

Identify opportunities to improve authoring workflows, governance, templates, and standards.

Contribute to scalable processes that increase efficiency while maintaining accuracy and compliance.

Provide guidance to junior authors and contractors, setting clear standards for quality and execution.

Lead by example and advocate for strong content and experience decisions.

Work in a fast-paced highly regulated environment governed by federal and state guidelines.

Who you are:

A Leader - You take initiative, speak up when something doesn't look right, and are comfortable owning outcomes in a matrixed environment.

Analytical - You use data, requirements, and constraints to inform decisions and solve problems proactively.

Tech-Forward - You are comfortable working deeply in Adobe Experience Manager and understand how content decisions impact technical execution. You are also comfortable with how automation can be part of building efficient scalable processes.

Collaborative - You communicate clearly and work effectively with diverse partners across business, design, and technology.

Accountable - You follow through, deliver what needs to happen, and hold yourself to a high bar for quality.

Process-Minded - You look for ways to improve how work gets done, not just complete tasks.

Passionate & Invested - You care deeply about the quality of the digital experience and bring energy and purpose to your work.

Required Qualifications

5+ years of experience in content authoring

Expert Adobe Experience Manager (AEM) content management skills

Preferred Qualifications

AEM content author certification

Advanced Knowledge of responsive web design (web, mobile, tablet) best practice

Advanced understanding of accessibility guidelines

Experience working on agile team and leveraging tools, and work management tools such as JIRA

Familiarity with agentic work management tools such as Copilot and/or Gradial

Comfortable with Microsoft Excel

Analytical and data-driven, with a track record of using qualitative and quantitative data to prioritize and drive decision-making

Education

Bachelor's Degree, certification in Marketing Technology, Business, Communications, or equivalent experience

Pay Range

The typical pay range for this role is:

$82,940.00 - $199,144.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company's equity award program.

Our people fuel our future. Our teams reflect the customers, patients, members and communities we serve and we are committed to fostering a workplace where every colleague feels valued and that they belong.

Great benefits for great people

We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.

This full-time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well-being of colleagues and their families. The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.

Additional details about available benefits are provided during the application process and on Benefits Moments (https://learn.bswift.com/cvshealth-mainland) .

We anticipate the application window for this opening will close on: 08/30/2026

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.

CVS Health is an equal opportunity/affirmative action employer, including Disability/Protected Veteran - committed to diversity in the workplace.

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