Global Product Marketing Manager

Abbott • Lake Forest, IL • 1h ago

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

About Abbott:

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans diagnostics, medical devices, nutritionals, and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

The Opportunity

This position works out of Abbott's Lake Forest, IL office within the Informatics Division of Abbott Rapid Diagnostics.

Abbott empowers smarter medical and economic decision-making. More than 10 million tests are run daily on Abbott diagnostics instruments worldwide.

As a Global Product Manager , the role bridges customer needs with innovative solutions that enhance client and patient experiences. Responsibilities include leading product strategy, roadmap planning, execution, and stakeholder management for next-generation software products.

What You'll Work On

Conduct market research, competitor analysis, and gather customer feedback

Benchmark best-in-class competitors and emerging technologies

Collaborate with stakeholders to gather, analyze, and understand Voice of the Customer

Support Product Manager with internal and external discovery sessions

Execution

Oversee product GTM activities in partnership with Product Manager

Support Intranet and Website content management

Lead the development of partner and distributor-focused marketing

Foster strong relationships with internal and external stakeholders

Participate in industry events and speaking engagements

Partner with US and Strategic Marketing and Sales on training materials, sales tools and campaign development

Product Performance Analysis

Define KPIs and success metrics

Analyze data and user feedback to evaluate performance

Identify improvement opportunities

Prepare regular performance reports and executive presentations

Compliance

Complies with regulatory requirements, company policies, and operating procedures

Maintains positive and cooperative communication with employees, customers, contractors, and vendors

Required Qualifications

Bachelor's degree in Business, Marketing, Information Technology, Computer Science, Engineering, Data Science, or related field (Master's preferred)

10 years of experience in Marketing, material development, storytelling, working with agencies, creating reporting and tracking. Tactical Plan and multichannel marketing experience. Understanding of PPC, Google Analytics, SEO. Reporting and copywriting expertise.

Proven success managing IT/software products end-to-end

Ability to travel up to 10%

Preferred Qualifications

Strong multitasking and prioritization skills

Excellent organizational and problem-solving abilities

Strategic thinking with execution focus

Strong presentation skills for diverse audiences

Experience with product documentation, release notes, and training materials

Budget and agency management experience

The base pay for this position is $99,300.00 - $198,700.00. In specific locations, the pay range may vary from the range posted.

An Equal Opportunity Employer

Abbot welcomes and encourages diversity in our workforce.

We provide reasonable accommodation to qualified individuals with disabilities.

To request accommodation, please call 224-667-4913 or email corpjat@abbott.com

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