Thought Leader Liaison, Rare Hematology, Northeast

ASTRAZENECA PHARMACEUTICALS LP • New York, NY • 1d ago

This is what you will do: The Thought Leader Liaison (TLL) role is a senior field-based position within the US commercial organization that will focus on commercial KOL relationship engagement, promotional speaker training and development, and supports the execution of promotional patient programs. The position will report to the Director TLL and is a field-based extension of the marketing team. You will be responsible for: Thought Leader Development Develop and maintain KOL Engagement Plans for thought leaders Plan and execute National and Regional Congress Engagement Plan with a focus on meaningful engagements with senior leadership and in support of marketing initiatives Support commercial KOL influence mapping initiatives by developing profiles Monitor KOL insights about current and future treatment patterns that may impact the commercial strategy and provide feedback for consideration Act as liaison between KOLs and Alexion for on label activities, including office-based cross-functional colleagues and teams Assist in the facilitation and execution of commercial advisory boards through identification of key advisors equipped to provide compelling insights Align with field partners such as Medical Science Liaisons on complementary initiatives with shared customers Promotional Physician Speaker Bureau Management & Engagement Work with Marketing and Sales Management to identify and recruit KOLs for national and regional faculty and speaker bureaus Trains physician speakers on approved promotional slide decks Develops physician speakers to provide high quality promotional education Ensures appropriate and compliant execution of speaker programs Monitors speaker performance at live programs Work with marketing and contracted speakers to gain and synthesize feedback in support of the evolution of promotional programming content, case studies for potential publications, and other commercial projects Provides field-based training on speaker programs for when needed (focus on community based promotional speakers not covered by MSLs) Promotional Patient Speaker Programs Creates and executes local promotional patient engagement plans and programs Compliant Collaboration with Regional Field Team Provides input and support in developing account plans Provides field-based training when needed Address customer service issues/identified needs and coordinate cross-functional action plans to address on label issue as needed Brand Strategy Works with cross-functional teams to provide key customer insights and input on strategy, tactics, and messaging, and program execution Compliance & Integrity Works with the highest degree of professionalism and in accordance with the company's code of Ethics and Business Conduct You will need to have: 7 plus years' work experience in academia, medical or bio/pharma Bachelor's Degree in a relevant field Experience in a combination of one or more of the following areas: product marketing, field sales, clinical, nurse practitioner or thought leader engagement Working knowledge of Thought Leader engagement practices. Clinical, technical, and scientific knowledge and aptitude in complex disease states Demonstrated ability to execute against strategic and tactical plans under short timelines Effective verbal and written communication skills and organizational abilities Self-driven with strong organizing and planning skills Highly collaborative with the ability to manage multiple projects simultaneously Proven ability to manage large geographical territory Must live within the assigned territory or within 150 miles of the boarder of the territory Valid driver's license and clean driving record. Travel requirements: Willing to travel >50% of the time including significant overnight and weekend travel The duties of this role are generally conducted in a field environment. As is typical of a field-based role, employees must be able, with or without an accommodation to: travel by public transportation, automobile,

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