Marketing Coordinator, Disney Theatrical Group

The Walt Disney Company • New York, NY • 1d ago

At Disney Theatrical Group we strive to create a culture of innovation, inclusion, collaboration, and creativity. Stories shape how we see ourselves and everyone around us. As storytellers, we have the power to not only uplift and inspire, but also to champion the spectrum of voices in our world. If you want to help tell compelling and enduring stories, we want to hear from you.

The Marketing Coordinator supports the Marketing team across Disney Theatrical Group's Broadway productions and North American touring productions. This role assists with the coordination and execution of marketing campaigns, creative assets, and administrative tasks that ensure materials are delivered accurately, on time, and in alignment with brand standards. The Marketing Coordinator reports to the Director, Marketing with a dotted line to the Directors, Regional Engagements.

The ideal candidate is organized, detail-oriented, eager to learn, and comfortable working in a fast-paced environment with multiple projects and deadlines.

Key Responsibilities

Campaign, Creative & Asset Coordination

Assist in the coordination and execution of marketing campaigns across Broadway and touring productions.

Support tracking of timelines, deadlines, and deliverables across multiple concurrent projects.

Assist with the production, trafficking, and distribution of marketing assets across print, digital, tv, radio, social, outdoor, and in-theatre channels. Route the creative materials for approval to internal teams and external partners.

Localize email and SMS marketing templates and traffic for approval and deployment.

Maintain and distribute creative files to internal teams, agencies, vendors, and theatrical partners.

Assist in maintaining asset management systems and websites, and ensure proper organization and archiving of marketing materials.

Marketing Operations

Support marketing execution for both Broadway productions and North American touring markets.

Assist in logging key touring dates such as presales, on-sales, and campaign milestones on shared calendars.

Coordinate delivery, shipping, and tracking of tour marketing materials, promotional displays and merchandise.

Support communication with local presenters, venues, and external marketing partners.

Assist with Broadway promotional requests, including Playbill inserts and partner materials.

Support coordination of marketing activations, events, and special projects across productions.

Assist vendor coordination for production of printed and promotional materials.

Administrative & Financial Support

Process and track vendor invoices with accuracy and attention to detail.

Assist with expense reporting and basic budget tracking activities.

Coordinate meetings, schedules, and logistics, including booking rooms and preparing agendas.

Provide general administrative support including meeting notes, documentation, and departmental coordination.

Required Qualifications

Internship or entry-level experience in marketing, communications, or production.

Strong organizational skills with proven success managing multiple tasks and deadlines.

Interest in marketing, advertising, digital media, and theatre.

Strong attention to detail and willingness to learn.

Strong verbal and written communication skills.

Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint).

Positive, proactive attitude with a willingness to support team needs.

Comfort working in a fast-paced, deadline-driven environment.

Commitment to fostering an inclusive and respectful workplace.

Preferred Qualifications

2+ years of experience in marketing, entertainment, theatre, or agency environments.

Bachelor's degree in Marketing, Communications, Theatre, or related field (or equivalent experience).

Basic familiarity with digital marketing, social media, or campaign coordination.

Familiarity with tools such as Asana, Airtable, or similar platforms.

About Disney Theatrical Group:

Disney Theatrical Group , a division of The Walt Disney Studios, was formed in 1994 and operates under the direction of Andrew Flatt and Anne Quart. Worldwide, its ten Broadway titles, including the current Broadway productions of The Lion King and Aladdin , have been seen by more than 200 million theatregoers and have been nominated for 62 Tony® Awards, winning Broadway's highest honor 20 times. In addition to producing live stage shows globally through its license to Feld Entertainment, producer of Disney on Ice , Disney Theatrical Group creates immersive location-based experiences such as Mundo Pixar and The Nightmare Before Christmas Light Trail . DTG also licenses musical titles for local, school, and community theatre productions through Music Theatre International, resulting in over 500,000 performances around the world reaching audiences of more than 150 million.

Additional Info:?

DTG is committed to providing the highest quality opportunities for the widest group of talented professionals throughout their career trajectory.

The hiring range for this position in New York, NY is $55,700 - $72,000 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job ID: 10157138

Location: New York,New York

Job Posting Company: Disney Theatrical Group

The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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