Marketing Automation Specialist

Robert Half • Irvine, CA • 14h ago

Description We are looking for a Marketing Automation Specialist to provide part-time support for a Contract position based in Irvine, California. This 3-month assignment will focus on delivering targeted marketing initiatives, strengthening brand messaging, and advancing digital content and campaign priorities. The ideal candidate will bring hands-on experience in marketing automation, digital campaign execution, and content development while working effectively in a fast-paced environment.

Responsibilities:

Execute targeted marketing campaigns that support technology and data center service initiatives.

Create and refine brand-aligned content, including customer success stories and supporting collateral.

Develop structured messaging resources that help maintain consistency across marketing communications.

Partner with internal stakeholders to improve website content and implement digital updates that enhance user experience.

Coordinate with external and internal partners to gather, organize, and manage video materials for marketing use.

Monitor campaign activity and digital performance metrics to identify opportunities for optimization.

Support email marketing efforts and paid digital initiatives using tools such as Google Ads and analytics platforms. Requirements - Experience in marketing automation, digital marketing, or a related marketing specialty.

Proficiency with Google Ads, Google Analytics, and AdWords for campaign management and reporting.

Knowledge of email campaign execution and performance tracking.

Familiarity with on-page SEO principles and optimization tools such as BrightEdge.

Strong written communication skills with the ability to develop effective marketing content.

Proficiency in Microsoft PowerPoint and Microsoft Word.

Ability to manage multiple priorities in a part-time, short-term contract environment. Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .

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