Who We Are
Tatcha is a skincare brand rooted in timeless Japanese wisdom, offering transformative yet kind-to-skin formulas that marry Japanese botanicals with clinical ingredients. Our formulation philosophy is informed by the Japanese concept hinou dokon, which means "skin-mind same root"-an acknowledgement of the powerful connection between the skin and the brain. Guided by the mission to care for people through their skin, Tatcha takes a holistic approach to skincare from concept to formulation to clinical evaluation, offering skincare rituals that benefit both skin and mind, while emphasizing the importance of mindfulness to skin health.
Job Summary
We're looking for an Assistant Manager to join our dynamic, fast-paced Brand & Influencer marketing team based in San Francisco. In this role, you will be responsible for supporting marketing initiatives and day to day management with our influencer community.
Working closely with cross-functional partners, the Assistant Manager will support marketing campaigns and overall brand programs. This role reports to the Senior Manager, Brand & Influencer Marketing.
Key Responsibilities
Identify new influencers and talent and assist with building innovative programs/initiatives to expand community while deepening existing relationships
Brief and serve as liaison with cross-functional partners, including Creative, DTC/eComm, Retail teams
Partner with cross-functional teams on marketing campaigns, go-to-market launches, growth initiatives, events and more.
Support manager with measuring, tracking, and optimizing performance so that we consistently achieve and exceed key brand and growth KPIs
Measure and report on program performance using in-house analytics and third-party tools; share insights and results with cross-functional and exec stakeholders
Assist in developing monthly retention target lists by tracking creator performance, and identifying opportunities for ongoing engagement.
Ability to analyze social data, identify trends and present key findings (both quantitative and analytical skills) and then apply these to future programs
Lead mailer and gifting strategy to grow brand mentions and awareness
Assist with build out and implementation of strategy for talent partnerships for key commercial moments
Assist with tracking and updating team budgets following activations; manage payment to vendors
Manage day-to-day correspondence with multiple partners such as agencies, vendors, and influencer platforms
Assist with managing vendor/partner relationships - Influencer/talent agencies/agents, and event production
Oversee product inventory - placing/tracking product orders and managing fulfillment for team, forecasting new launch gratis needs
Be an expert, staying up to date on influencer trends and tools, and providing recommendations on influencer execution for larger marketing programs
Support with strategy, vision, and execution of Influencer Marketing at Tatcha to reach overall brand and business strategy.
Who You Are
You are able to learn quickly and take initiative, as our company is dynamic and ever-evolving. To succeed in this position, the following qualities are paramount:
The ideal candidate is detail-oriented, conscientious and committed to accuracy, and will come with experience in influencer marketing within the beauty or fashion industries
You are a data-driven decision maker who is comfortable reviewing numbers
You are able to learn quickly and take initiative, as our company is dynamic and ever-evolving
You are a professional who is able to juggle a dynamic workday that may include tasks in and outside an office environment.
You approach people with a friendly and hospitable attitude, anticipating others' needs and acting in service of them where possible
Self-starter with a can-do positive attitude and a roll-up-your-sleeves approach
Resourceful and self-motivated
Exceptional attention to detail while managing multiple simultaneous projects
Personable, open-minded and flexible with demands and changes in an entrepreneurial, fast-paced environment
Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/ideas
Excellent communication, relationship-building, project management, and time management skills
Knowledgeable & passionate about the influencer landscape, the beauty industry and social media - a trend-hunter and culture-watcher
A creative thinker, always bringing fresh ideas to the table
Welcome and learn from feedback, finding ways to incorporate it into future plans
Excellent knowledge of social media platforms, influencers, and best practices
Critical thinker and problem-solving skills
Qualifications:
B.A. in Communications, Marketing, or similar
3-4 yrs experience in influencer, PR, and/or social media marketing
Experience with influencer software platforms (Tribe Dynamics/CreatorIQ, Traackr, GRIN or similar)
Demonstrated interest and passion for influencers and social media
Comfortable with G-Suite, especially Google Sheets, Calendar, Slides
Familiar with file management systems (Box, Dropbox, or similar)
Excellent communication & writing skills
The Details:
The expected base salary range for this position is $75,000 to $80,000. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget.
This position is also eligible for participation in the company discretionary bonus plan, based on personal performance and company results.
In addition to base salary, Tatcha offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, and paid holidays. #LI-DNI
Tatcha is committed to inclusion and belonging to drive its business results and create a better future for all employees, global consumers, partners, and communities. If you are an individual with a disability and need an accommodation in order to apply for a job listing, please contact us at careers@tatcha.com .
Applicants and employees are protected from discrimination under Federal law. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment during normal business hours at establishment by appointment.
Equal Opportunity Employer/Protected Veterans/Individuals with Disability.
Protect yourself against fraud and identity theft. It is always recommended to apply to our open positions directly via our career page located at www.tactcha.com/careers. Tatcha will never ask applicants for their financial or banking information prior to hire. If you have questions, please reach out to us directly at careers@tatcha.com .
Note: This job description is not exhaustive and may be amended to include other duties as assigned by the management team.
