Marketing Coordinator

Xylem • Texarkana, AR • 3d ago

Xylem is a Fortune 500 global water solutions company dedicated to advancing sustainable impact and empowering the people who make water work every day. As a leading water technology company with 23,000 employees operating in over 150 countries, Xylem is at the forefront of addressing the world's most critical water challenges. We invite passionate individuals to join our team, dedicated to exceeding customer expectations through innovative and sustainable solutions.

Essential Responsibilities

Literature & Promotional Item Coordination

Own the end-to-end sales literature and promotional item fulfillment process, managing both orders and requests and documenting the complete request-to-delivery workflow for continuity. Maintain and operate a tracking system capturing all literature requests, monitoring inventory levels, and reordering literature as needed.
Marketing Literature Coordination

Maintain catalogs, spec sheets, install instructions, and other marketing materials, ensuring all content is current, accurate, and reflects the latest product and company information.
Digital Asset Management

Maintain digital assets in Bynder, applying appropriate ALT tags, titles, descriptions, and keyword tags according to documented standards. Update online assets as needed and identify and flag outdated or missing assets for review by the Sales Operations & Marketing Manager.
On-Site Event Coordination

Coordinate on-site employee events as requested, including sourcing and ordering needed items, decorating, event photography, and other related tasks. Manage decorating and setup for special on-site events and proactively communicate event status and any issues to the Sales Operations & Marketing Manager.
Digital Marketing Coordination

Coordinate digital marketing efforts, including scheduling social media posts and creating and distributing Marketo newsletters, in alignment with overall marketing strategy and brand standards.
Plant Photography & Videography

Capture photos and video of plant operations, products, events, and facilities for use in marketing materials, social media, and other company communications.
Content Accessibility

Ensure all marketing content, including digital assets, literature, and online materials, meets accessibility requirements.
Tradeshow Coordination

Serve as coordinator for tradeshow logistics, including participating in Xylem tradeshow team calls, coordinating shipping of booth materials and product samples, and tracking deadlines to ensure all tradeshow requirements are met on schedule.

Required Qualifications:

Bachelor's degree in Marketing, Communications, Business, Graphic Design, Public Relations, or related field.

Proficiency in Microsoft Office Suite (Teams, Excel, Word, Outlook, PowerPoint); Adobe Creative Suite (Photoshop, InDesign), and Canva

Basic understanding of SEO or metadata tagging

Familiarity with social media platforms and email marketing tools such as Marketo

Strong organizational skills with the ability to manage multiple priorities, meet deadlines, and maintain a high level of attention to detail and accuracy.

Effective written and verbal communication skills.

Ability to travel occasionally as needed.

Preferred Qualifications:

1-3 years of experience in marketing coordination, events coordination, or operations.

Experience with digital asset management systems (e.g., Bynder).

Experience with social media management and email marketing platforms (e.g., Marketo).

Photography and videography skills, including editing.

Understanding of print production and vendor management.

Knowledge of digital accessibility standards (e.g., WCAG).

Experience coordinating tradeshows, events, or shipping logistics.

Working Conditions

Full-time, in-office position.

Office environment with occasional visits to plant floor and warehouse areas.

Lifting boxes materials up to 30 lbs.

Standard business hours.

This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the position. Duties and responsibilities may change at any time with or without notice.

Join the global Xylem team to be a part of innovative technology solutions transforming water usage, conservation, and re-use. Our products impact public utilities, industrial sectors, residential areas, and commercial buildings, with a commitment to providing smart metering, network technologies, and advanced analytics for water, electric, and gas utilities. Partner with us in creating a world where water challenges are met with ingenuity and dedication; where we recognize the power of inclusion and belonging in driving innovation and allowing us to compete more effectively around the world.

At Xylem, you'll not only contribute to solving water issues but also have the chance to make a difference through our paid Volunteer Program, Xylem Watermark. We prioritize our employees' well-being through inclusion and belonging as well as our Employee Resource Groups (ERG). Proud to be an Equal Employment Opportunity (including disability and veterans) and Affirmative Action workplace, Xylem fosters an inclusive environment free from discrimination or harassment.

Please note that the information in this job description outlines the general nature of the position and is not an exhaustive list of duties. Xylem is dedicated to providing reasonable accommodations to enable all employees to perform their essential job functions. We reserve the right to modify this job description and assign additional duties as needed. Embrace the opportunity to be part of Xylem's transformative journey in shaping the future of water technology! #XylemCareers #GlobalImpact #WaterInnovation

Xylem

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