Assistant Director of Game and Fan

UW-MADISON • Madison, WI • 1h ago

JOB REQUIREMENTS: Current Employees: If you are currently employed at any of the Universities of Wisconsin, log in to Workday to apply through the internal application process. Job Category:Academic Staff Employment Type:Regular Job Profile:Marketing Manager Job Summary: The Wisconsin Athletics Game Day and Fan Experience team is seeking an Assistant Director of Game Day and Fan Experience to join our staff and help lead marketing initiatives that drive attendance, enhance fan engagement, and elevate the gameday experience for the Badger volleyball program. We work to enrich the lives of our student-athletes and supporters by building marketing strategies that stay true to the Wisconsin brand, move people emotionally, and inspire them to take action. The successful candidate will develop, plan, and execute professional, entertaining event day production. Depending on the candidate\'s skills, qualifications, and experience, this role will primarily support Wisconsin volleyball marketing, with secondary responsibilities for a portion of UW\'s 23 varsity sports. Typical responsibilities include the following: Develop pre-, post-, and in-game promotional activities to enhance revenue and improve game atmosphere. Create promotions targeted at specific fan segments per department research. In coordination with other external-facing team members, assist in crafting game day materials such as scripts, directing in-game timing and execution of promotions, on-field game presentation, video board features, music, public address reads and other elements during the season. Manage other assigned gameday responsibilities such as game day preparation (set-up/tear-down, etc.). Assist in planning and execution of special projects or events related to the athletic department and support efforts for all sports. Key Job Responsibilities: Oversees creative development and project management processes for marketing activities Develops, edits, monitors, and provides feedback on content Segments audiences, identifies marketing opportunities, evaluates competition, integrates marketing tactics, and measures marketing program results Develops operational plans in support of... For full info follow application link. The University of Wisconsin-Madison is an Equal Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to, including but not limited to, race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, disability, or status as a protected veteran and other bases as defined by federal regulations and UW System policies. We promote excellence through diversity and encourage all qualified individuals to apply. If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website: https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/ *** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/8B3C8F9EA6B349C3

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