WeAreParamount on a mission to unleash the power of content you in?
Weve got the brands, weve got the stars, weve got thepowerto achieve our mission to entertain the planet now all were missing is YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter both for our audiences and our employees and aim to leave a positive mark on culture.
WFOR-TV is the CBS owned-and-operated station in the nations 18th largest media market, and together with Paramount+ and the full CBS Stations portfolio, we give advertisers something rare: reach that spans every screen, every daypart, and every device.
THE OPPORTUNITY
This is a growth role designed for a high-performing media seller who understands the power of local television and the future of streaming. We're looking for someone who knows how to uncover opportunity, create demand, and compete at a high level in one of the most dynamic markets in the country.
As an Account Executive with CBS Miami, you will represent the market-leading brands of CBS Miami and Paramount Plus across South Florida, serving clients from Miami-Dade and Broward counties. You'll have the ability to deliver results through premium local broadcast inventory, award-winning news, weather and sports content, and Dolphins / NFL sponsorship opportunities, including our cutting-edge, industry-leading AR/VR advertising solutions.
Beyond local television, you'll sell across Paramount's powerful streaming ecosystem, including Paramount+ and Pluto TV, giving advertisers access to audiences wherever and however they consume content. You'll also have the opportunity to participate in multi-market and national sales initiatives that leverage the scale of the CBS Owned Television Stations group.
This role is built for hunters. You'll develop new business relationships, grow strategic partnerships, and help clients achieve measurable results through customized multi-screen campaigns. Success will be measured by your ability to generate revenue, create long-term client value, and consistently outperform expectations in a highly competitive marketplace.
WHAT YOU'LL DO:
Hunt hard. Prospect relentlessly across local, regional, and national categories. New-to-station and non-traditional revenue is your primary mandate. You don't wait for the phone to ring.
Sell all screens. Drive revenue across CBS O&O broadcast, Paramount+ and Pluto TV in a single, integrated pitch.
Go multi-market. Leverage the full 17-market CBS O&O footprint to bring advertisers a scaled broadcast solution to reach audiences across any & all markets.
Build, don't inherit. Develop direct client and agency relationships from the ground up. Own your pipeline and your outcomes.
Think like a strategist. Package custom solutions tentpole programs, sports integrations, streaming packages, sponsorships tailored to client business objectives, not just available inventory.
Own your numbers. Manage quarterly and annual account plans, forecast accurately, and hit your monthly and quarterly revenue goals.
Stay ahead of the market. Know the linear and streaming landscape. Understand where categories are investing and why. Bring category intelligence into every client conversation.
Collaborate to win. Partner with Integrated Marketing, Account Management, Traffic, and to deliver seamless, high-impact campaigns from pre-sale through post-recap.
Stay sharp. Keep a pulse on marketplace trends, category dynamics, and the evolving linear and streaming landscape.Represent WFOR-TV at client meetings, presentations, and station events.
WHAT YOU BRING
Required:
3+ years of local broadcast experience, multi-platform, or local media advertising sales with a verifiable track record of hitting or exceeding revenue goals.
Real hungeryou prospect, you pitch, you close. You dont wait for business to come to you.
Strong consultative selling skills with the ability to build lasting client partnerships.
Experience working with both advertising agencies and direct clients.
Outstanding presentation, negotiation, and closing skills.
Excellent written and verbal communication skills.
Ability to manage a high-volume, fast-paced book of business with professionalism and precision.
Preferred:
Experience selling streaming, digital, or OTT inventory in addition to linear television.
Familiarity with Paramount+, Pluto TV, or FAST/AVOD platform sales.
Experience selling multi-market or national broadcast packages.
Bachelor's degree preferred.
Proficiency with WideOrbit, Strata, Salesforce, and Microsoft Excel.
CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nations #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations top anchors and correspondents working locally, nationally and around the globe. CBS News streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount+. The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in todays digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
What We Offer:
Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits
Generous paid time off.
An exciting and fulfilling opportunity to be part of one of Paramounts most dynamic teams.
Opportunities for both on-site and virtual engagement events.
Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.
