Marketing Project Manager

VisionPoint Marketing • Raleigh, NC • 7h ago

About VisionPoint Marketing

VisionPoint Marketing is on a mission to become higher education's most trusted enrollment marketing partner. As a full-service agency, we collaborate with colleges and universities nationwide to strengthen brands, accelerate marketing performance, and drive measurable enrollment growth. Our award-winning work is showcased on national conference stages, but our greatest pride is making life easier-and more successful-for our client partners. Headquartered in Raleigh, NC, we operate as a remote-first company with VisionPointers across every U.S. time zone, while offering hybrid and in-person options for those near our headquarters.

The Opportunity

This role at VisionPoint (internally titled as Client Success Manager) is accountable for the entire project lifecycle, from initiation and financial planning to execution, monitoring, controlling, and successful closure. Your primary focus will be on maximizing client satisfaction and achieving measurable business and project goals. Collaborating closely with our Enrollment Marketing Consultants, strategy, creative, analytics, web, and media teams, you'll orchestrate positive and impactful project execution, ensuring projects are delivered on time, within scope, and within budget. You'll bridge the gap between ambitious ideas and achievable business goals, guaranteeing that neither is compromised. This includes taking ownership of day-to-day client communication and comprehensive project management, ensuring work progresses smoothly, stays aligned with client expectations, and achieves internal financial goals. Beyond merely servicing the work, you will actively work to serve the client's long-term goals, supporting opportunities for expansion and renewal by demonstrating tangible return on investment. You'll be instrumental in tracking and managing key performance indicators (KPIs), providing insights into project health and financial performance. Furthermore, you will be responsible for cultivating strong internal and external relationships, empowering the VisionPoint team for success, and ultimately ensuring the delivery of excellent work that consistently drives goal-beating results and demonstrable financial value.

What You'll Do

Internal-Facing Responsibilities

Strategically manage a mix of brand, media, creative, SEO, CRM, and consultative projects-always rooting decisions in clear goals and data-backed insight.

Actively track, analyze, and optimize scopes and profitability, taking full accountability for keeping projects on target.

Build realistic timelines, secure resources, and remove roadblocks so teammates can do their best work and grow .

Keep cross-functional teams aligned and informed with concise, direct updates that foster collaboration and trust .

Champion efficient, high-quality production standards, ensuring every deliverable meets VisionPoint's promise to make life easier for clients .

Provide thoughtful post-project analysis that empowers teams to refine solutions and innovate on future work.

External-Facing Responsibilities

Partner with clients and the Enrollment Marketing Consultant to co-define goals and success metrics , demonstrating a solutions-driven mindset from kickoff to wrap-up.

Own day-to-day communication-offering straightforward, empathetic guidance and setting clear expectations.

Lead purposeful meetings with tight agendas, ensuring everyone leaves knowing the next, most impactful step.

Flag scope, budget, or timeline changes early, clearly outlining impacts and proposing growth-oriented solutions that keep momentum.

Monitor progress against goals, proactively realigning efforts so work stays laser-focused on results that matter to the client.

Identify expansion and renewal opportunities by linking project wins to each client's broader objectives, reinforcing VisionPoint's role as their trusted enrollment-marketing partner .

Who You Are Experience & Attributes

Bachelor's degree in Marketing, Business or relevant field or equivalent experience.

3+ years of project management and/or agency experience.

Experience managing the full life cycle of marketing and advertising projects and tracking KPIs such as margin and pace.

Experience managing client relationships and acting as the main point of contact.

Experience working with project management software(s).

Ability to collaborate efficiently and effectively with a variety of cross-functional teams.

Ability to articulate your ideas clearly, both verbally and in written form.

Identify opportunities for efficiencies and improved ways of working.

Interest in digital marketing with a love of good creative and results.

Actively contribute to VisionPoint's culture.

Strong focus on client satisfaction and relationship management.

Demonstrated ability to drive project success while aligning with client business goals.

A Quick Note

VisionPoint Marketing is committed to building a diverse and inclusive work environment and believes that skills are cultivated through a range of experiences. Even if your past work doesn't meet all of the preferred qualifications, we still encourage you to apply if you are enthusiastic about this opportunity!

VisionPoint Culture

At VisionPoint, we believe that a strong culture is as much a valued benefit as health insurance, PTO and 401k. That's why it's important to us that future team members connect with and contribute to our culture. Our communication, collaboration, satisfaction, and growth are largely dependent upon how we all, as individuals, embrace and live out our values. We have a laser focus on knowing, providing solutions for, and advancing higher education because of its transformative power in the world. We believe in the work we do, we support each other, we work hard, and we like to have a bit of fun, too. When it comes right down to it, happy and fulfilled team members produce better work, and better work is what drives us every day.

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