Marketing Operations Director
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Marketing Operations Director
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Brand: Learning Care
Location:
21333 Haggerty Road
Novi,
MI
Join a strong community where all we do is care-for the children and families we serve every day, as well as for our dedicated team members. Our people are our best asset. We listen and we know what you're looking for:
You want benefits. We support you with a minimum 50% childcare discount, immediate access to benefits, innovative health programs, 401(k) company match, and much more.
You want balance. We offer flexible schedules that work for you, no nights or weekends, the ability to bring your children to work with you, and paid time off.
You want opportunity. We invest in your future with ongoing training, tuition reimbursement, credential assistance, and our unique Master Teacher Program.
You want recognition. We provide a positive, fun workplace where employees are appreciated.
Core Purpose of Role
Serve as the operational leader for the customer organization, driving cross-functional alignment, execution, and accountability across marketing, digital, brand, enrollment support, and key enterprise partners including operations, finance, technology, and human resources.
Lead prioritization, workflow coordination, integrated planning, and operational governance across internal teams, cross-functional stakeholders, and external agency partners to ensure initiatives are aligned to business objectives, executed efficiently, and deliver measurable business impact.
This role requires strong strategic thinking, operational discipline, adaptability, and executive influence to synthesize competing priorities, support organizational decision-making, optimize resource allocation, and drive high-performing execution across the customer organization.
Refined Responsibility Sections
Cross-Functional Program & Project Management
Lead end-to-end coordination of digital, marketing, and customer experience initiatives from intake through execution and post-launch analysis.
Manage integrated project plans spanning digital development, creative production, customer and internal communications, call center readiness, field marketing execution, and operational implementation.
Establish timelines, milestones, dependencies, ownership, resource requirements, and risk mitigation plans.
Ensure initiatives remain aligned to enterprise priorities, operational readiness, budget expectations, and organizational capacity.
Partner closely with operations, finance, and business leaders to ensure execution feasibility and alignment to company objectives.
Executive Coordination & Operational Alignment
Serve as an operational liaison across the customer leadership organization, including the Chief Customer Officer, Chief Digital Officer, Head of Brand & Communications, Call Center & Customer Service leadership, and Field Marketing leadership.
Coordinate leadership operating rhythms including prioritization sessions, executive reviews, business updates, and cross-functional planning meetings.
Facilitate decision-making, issue resolution, escalation management, and organizational alignment across teams.
Improve visibility, accountability, and execution consistency across strategic workstreams and initiatives.
Workflow & Process Management
Develop and maintain standardized intake, prioritization, project management, and governance processes across the customer organization.
Create scalable operational frameworks that improve collaboration between creative, digital, customer service, operations, and field teams.
Identify workflow inefficiencies, resource conflicts, and execution risks early and proactively implement solutions.
Drive continuous improvement in campaign execution, delivery timelines, communication workflows, and cross-functional coordination.
Marketing Operations & Delivery Management
Oversee operational readiness and execution delivery for campaigns, launches, customer communications, and strategic initiatives.
Coordinate sequencing, dependencies, and alignment across:
Customer and market insights
Digital implementation
Creative development
Customer communications
Field activation
Operational readiness
Measurement and performance tracking
Ensure all stakeholders remain aligned on priorities, deliverables, approvals, timelines, and launch readiness.
Financial & Resource Management
Lead management of marketing operational budgets, including OpEx and G&A planning, forecasting, and tracking.
Support development of business cases, investment recommendations, and resource prioritization decisions.
Coordinate budget reviews, expense committee preparation, and financial alignment across initiatives.
Monitor timelines, spend pacing, and resource allocation to ensure projects remain on track and within approved budgets.
Partner with finance and department leaders to improve planning accuracy and operational efficiency.
Agency & External Partner Management
Manage operational coordination and workflow integration with external agencies and strategic partners.
Ensure agency deliverables, timelines, budgets, and outputs align to organizational priorities and performance expectations.
Support briefing, prioritization, approvals, and ongoing relationship management across agency partners.
Qualifications
Experience
8-12+ years of experience in marketing operations, program management, marketing execution, or related roles within complex, matrixed organizations
Proven success leading large-scale, cross-functional initiatives spanning marketing, digital, customer experience, and operational teams
Experience managing integrated campaign execution or enterprise-level initiatives involving multiple stakeholders and dependencies
Demonstrated experience working closely with senior leadership and influencing decision-making across functions
Background in highly regulated or operationally complex industries (e.g., healthcare, financial services, insurance, etc.) preferred
Core Capabilities
Program & Project Management Expertise
Deep experience leading end-to-end initiative delivery, including planning, prioritization, dependency management, and execution oversight
Operational Excellence
Strong ability to design, implement, and scale processes, workflows, and governance models that improve efficiency and execution quality
Cross-Functional Leadership & Influence
Proven ability to align diverse stakeholders, navigate competing priorities, and drive outcomes without direct authority
Strategic Thinking & Execution Balance
Ability to connect business strategy to execution plans and ensure delivery against measurable objectives
Decision Support & Problem Solving
Skilled at synthesizing information, identifying risks, resolving issues, and enabling timely, informed decision-making
Financial & Business Acumen
Experience managing budgets, forecasts, and resource allocation within marketing or operational environments
Ability to support business case development, prioritization tradeoffs, and investment decisions
Strong understanding of how operational execution impacts business performance and outcomes
Tools & Technical Skills
Proficiency with project and workflow management tools (e.g., Workfront, Asana, Jira, Smartsheet, Monday.com)
Experience working with digital, marketing automation, and/or CRM platforms (e.g., Adobe, Salesforce, etc.)
Strong data literacy with ability to interpret performance metrics and apply insights to improve execution
Advanced skills in PowerPoint and Excel for planning, tracking, and executive communication
Leadership & Ways of Working
Highly organized, detail-oriented, and able to manage multiple priorities in fast-paced environments
Strong communication and facilitation skills, with the ability to drive clarity and alignment across teams
Comfortable operating with ambiguity and adapting to changing business needs and priorities
Collaborative mindset with a focus on accountability, transparency, and continuous improvement
Education
Bachelor's degree in Marketing, Business, Communications, or related field required
MBA or relevant advanced degree preferred
Compensation and Benefits:
Compensation based on position, education and experience. Bi-weekly paid.
$140-167,000 base salary.
This position is also eligible for our Support Central bonus program which is based on annual achievement of company performance.
Health and Wellness Benefits
Employees are eligible for a variety of health and welfare benefits based on their Full-time or Part-time status on their date of hire, which include medical, dental, vision, healthcare & dependent care flexible spending accounts (FSAs), life insurance, disability, accident, critical illness, hospital indemnity, pre-paid legal, pet insurance and identity theft protection.
Employees are eligible to participate in our 401(k) retirement plan after 30 days of employment. Participating employees are also eligible to receive a company provided match on their elective deferrals once they reach 1 year of employment with the company.
Employee perks/discounts
Education assistance including tuition reimbursement
Childcare discount available to all employees
Corporate partner Discounts
This position is eligible for paid time off. All Corporate employees are enrolled in our Flexible Paid Time Off (PTO) plan. This plan allows for flexibility and discretion between employees and managers in taking time off - with no set accrual for vacation or sick time. Employees can use Flexible PTO for any reason and is compliant with the Colorado Healthy Families Work Act.
Applications accepted through 6/30/26.
Learning Care is an equal opportunity employer and will not discriminate against an employee or applicant based on race, color, religion, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status or any other protected status under federal, state, or local law.
