2027 Summer Intern: Marketing - MBA

PepsiCo North America Beverages • Alabama, Alabama • 1w ago

Job DescriptionOverview MANDATORY REQUIREMENT: PLEASE INCLUDE YOUR COVER LETTER WITH YOUR RESUME. PLEASE UPLOAD BOTH AS ONE DOCUMENT IN THE RESUME UPLOAD SECTION OF THE APPLICATION.At PepsiCo, you'll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay's and Quaker, our work touches millions of people every day. At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve. Whatever your role, you'll be part of a global community that values your ideas and empowers you to make an impact, on your career and on the world around you.Responsibilities Functional Description: PepsiCo's marketing internship is a chance to spend a summer tackling business challenges alongside experienced marketers in one of our three U.S. headquarter locations: Chicago, IL (PepsiCo Foods & Gatorade); Purchase, NY (Pepsi Beverages); and Plano, TX (PepsiCo Foods). We rely on interns for fresh perspective, and in turn we let them showcase their ability to provide a meaningful, comprehensive business recommendation. As interns fact-find and problem-solve to reach a recommendation, they enjoy great autonomy as well as full support, guidance, and feedback from their managers, cross-functional partners, and the broad marketing organization. Interns have the chance to learn the business, build a network, and, potentially, earn a full-time opportunity upon graduation.What you can expect: At PepsiCo you can think like an entrepreneur, but with the global reach and resources to support you. As a Marketing Intern you will be given significant responsibility to create high impact marketing recommendations that enable PepsiCo to achieve short and long-term strategic business objectives. In addition to core project work, you will develop and demonstrate functional ownership, leadership capability, creative thinking, analytical thinking, consumer empathy and business acumen. The internship also provides exposure to best-in-class brands, campaigns, and marketers by means of professional development initiatives and mentorship.Summer assignments may include:- Developing overall strategy for a brand, including commercialization in-store and online ideas to meet long-term business goals (total sales, distribution, household penetration, profits)- Leveraging consumer insights to understand problems to solve and to be the voice in product, packaging, and/or communication development- Building new product innovation concepts and developing new product launch strategies- Developing impactful consumer promotions, events, and marketing programs- Leveraging insights to design social and digital campaigns, along with creative measurement tactics- Partnering with agencies in the creation of brand positioning and communication strategies- Using data to understand category and competitive dynamics to guide strategy and recommendations for future business opportunitiesThe Summer Experience: We believe internships are critical to nurturing top talent for our future, so we make them meaningful. Here is some of the experience you can expect to gain:- 10-weeks of marketing experience on a core marketing function including but not limited to brand, innovation, shopper marketing, sports marketing, and more- Assigned buddy- Intern networking events, we hope you will leave with lasting relationships!- Executive leadership exposure- Competitive pay- Insight into the many tracks your career can take as a marketer at PepsiCo including General Management, CMO, and beyondQualifications What we're looking for:- Currently pursuing a Masters of Business Admin

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