Marketing Intelligence Intern

SCRAM Systems • Raleigh, NC • 4h ago

LifeSafer is seeking a Marketing Research Intern to support the B2C/B2B/Brand marketing team during the Summer 2026 internship program. This role focuses on legislative tracking and competitive intelligence to help the marketing team stay informed and ahead in a regulated, fast-moving industry.

The intern will work closely with the marketing team, business development, and internal stakeholders to build and maintain a live 50-state legislative tracker, produce regular competitive intelligence summaries, and deliver research that leadership actively uses in planning and strategy discussions.

ESSENTIAL FUNCTIONS AND DUTIES

Legislative & Regulatory Tracking

Monitor and summarize relevant legislation across all 50 states to keep the marketing and business development teams informed of regulatory changes that affect our market. The primary deliverable for this workstream is a live, maintained 50-state legislative tracker updated on a weekly basis.

Track changes to state DUI laws, interlock mandates, and compliance requirements across the U.S.

Build and own a centralized tracker in Excel or Google Sheets that the marketing and business development teams can reference and rely on

Compile weekly legislative update summaries with plain-language notes on what changed and why it matters for LifeSafer

Flag new developments that could represent market opportunities or operational impacts and brief the appropriate team members

Collaborate with the BD team to ensure legislative research supports their outreach and partner conversations

Competitive Intelligence

Monitor and summarize competitor activity to help inform LifeSafer's positioning and messaging decisions. The primary deliverable for this workstream is a recurring competitive summary report shared with the marketing team on a regular cadence.

Track competitor activity across digital channels, industry publications, and partner networks

Monitor competitor messaging, promotional activity, and any notable product or market changes

Compile and distribute competitive summary reports for the marketing team's use in strategy and planning discussions

Assist with research to understand why customers choose LifeSafer versus other providers in the market

Present findings and flag key insights to the Senior Marketing Manager and relevant internal stakeholders

SKILLS, QUALIFICATIONS & WHAT YOU WILL GAIN

Required Qualifications

Currently enrolled in a Bachelor's degree program in Communications, Marketing, Business, or a related field

Minimum 3.0 GPA preferred

Strong written and verbal communication skills, able to summarize complex information clearly and concisely

Highly organized with strong attention to detail and the ability to manage multiple tasks and deadlines

Self-motivated and reliable, comfortable working independently in a remote environment

Proficiency with Google Workspace or Microsoft Office, including Excel or Google Sheets for building and maintaining trackers

Demonstrated ability to take initiative and follow through, in coursework, work experience, or extracurricular involvement

Preferred Skills

Experience in a customer-facing or communications role

Comfortable conducting online research and synthesizing information from multiple sources

Familiarity with basic research tools such as Google Alerts, LinkedIn, or industry news platforms

Familiarity with social media platforms and how brands use them

Experience using HubSpot or other CRM/marketing platforms a plus

What You Will Gain

Real-world experience supporting a marketing team at a national brand in a regulated industry

Ownership of two live deliverables, a 50-state legislative tracker and a recurring competitive intelligence reportthat the team depends on

Practice translating complex information into clear, useful summaries for internal stakeholders and leadership

Exposure to how legislative and competitive research directly shapes marketing strategy and business development

Cross-functional collaboration with marketing, business development, and leadership teams

Mentorship from experienced marketing professionals and direct visibility with leadership

A tangible, resume-worthy work product you can speak to in future interviews

Similar Jobs

Director, Partner Ecosystem Sales_Global

Red Hat • Raleigh, NC • 1d ago

Sales & Marketing

About the job: Red Hat is seeking a Director to lead our worldwide distribution ecosystem. This is a critical leadership role designed to transform Red Hat's distribution ecosystem from a financial partnership into a hig...

1d ago

Go to Apply

New Logo Account Executive - AMS Industries

Teradata • Raleigh, NC • 2d ago

Sales & Marketing

Our Company At Teradata, we believe that people thrive when empowered with better information. That's why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data, trusted AI, an...

2d ago

Go to Apply

New Logo Account Executive - AMS Industries

Teradata • Raleigh, NC • 2d ago

Sales & Marketing

2d ago

Go to Apply

Issuer Account Executive

Fiserv • Raleigh, NC • 2d ago

Sales & Marketing

Calling all innovators - find your future at Fiserv. We're Fiserv, a global leader in Fintech and payments, and we move money and information in a way that moves the world. We connect financial institutions, corporations...

2d ago

Go to Apply

Sr. International Digital Marketing Specialist

Lucid Software • Raleigh, NC • 3d ago

Sales & Marketing

Lucid Software is the leader in visual collaboration and work acceleration, helping teams see and build the future by turning ideas into reality. Our products include the Visual Collaboration Suite (Lucidchart and Lucids...

3d ago

Go to Apply

Virtual Hiring Event - Data Scientists

Pacific Northwest National Laboratory • Raleigh, NC • 3d ago

Sales & Marketing

Overview Great minds meet great challenges. Ready to build what's next? At PNNL, Data Scientists work at the intersection of scientific discovery and advanced machine learning, contributing across our major science and t...

3d ago

Go to Apply

Virtual Hiring Event - Principal Data Scientists

Pacific Northwest National Laboratory • Raleigh, NC • 3d ago

Sales & Marketing

3d ago

Go to Apply

Virtual Hiring Event - Senior Data Scientists

Pacific Northwest National Laboratory • Raleigh, NC • 3d ago

Sales & Marketing

3d ago

Go to Apply

Sales Lead

the Vitamin Shoppe • Cary, NC • 3d ago

Sales & Marketing

Overview The Vitamin Shoppe is looking for a part-time Sales Lead. If you're passionate about health and wellness, interested in becoming incredibly knowledgeable about the latest and greatest supplements, and looking fo...

3d ago

Go to Apply

KIA Sales

Hendrick Automotive Company • Cary, NC • 4d ago

Sales & Marketing

Hendrick Kia of Cary Location: 90 MacKenan Drive, Cary, North Carolina 27511 Summary: Sells new or used vehicles at a profit to the dealership, while ensuring customer satisfaction. Supervisory Responsibilities: This job...

4d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.