Partner Marketing Specialist

iCIMS • Holmdel, NJ • 5h ago

Job Overview

The Partner Marketing Specialist will support the growth and activation of a defined segment of the iCIMS partner ecosystem. Working closely with the Direct Alliance Director, this role will help bring partner marketing strategies to life through thoughtful nurture campaigns, enablement programs, and co-marketing initiatives designed to move partners to the next phase of their journey with iCIMS.

This role is a great fit for someone with experience in Partner Marketing, B2B and/or customer marketing who enjoys building relationships (both internal and external), executing integrated marketing programs, and contributing to measurable business outcomes.

About Us

When you join iCIMS, you join the team helping global companies transform business and the world through the power of talent. Our customers do amazing things: design rocket ships, create vaccines, deliver consumer goods globally, overnight, with a smile. As the Talent Cloud company, we empower these organizations to attract, engage, hire, and advance the right talent. We're passionate about helping companies build a diverse, winning workforce and about building our home team. We're dedicated to fostering an inclusive, purpose-driven, and innovative work environment where everyone belongs.

Responsibilities

Partner Segment Ownership

Own marketing strategy and execution for a defined segment of the iCIMS partner ecosystem

Serve as the primary marketing point of contact for assigned partners, aligning efforts to partner maturity, goals, and revenue opportunity

Revenue-Aligned Marketing Execution

Partner closely with Partner Team Leadership to support pipeline growth and partner revenue

Translate partner business objectives into scalable marketing programs that drive engagement and progression

Campaign & Nurture Development

Design, execute, and optimize partner nurture campaigns across email, digital, and co-marketing channels

Support partners as they move from early-stage engagement to deeper, revenue-generating collaboration

Partner Enablement & Support

Develop and maintain partner-facing marketing assets, messaging, and playbooks

Enable internal and external Partners with the tools, content, and guidance needed to successfully market iCIMS and Partner solutions

Cross-Functional Collaboration

Collaborate with cross functional teams to ensure consistent messaging and execution

Provide feedback from partners to inform broader marketing and partner strategy

Measurement & Optimization

Track campaign performance, partner engagement, and funnel impact

Use insights and data to continuously refine partner marketing programs and improve results

Qualifications

2-4+ years of experience in B2B marketing, customer marketing, partner marketing, or a related field

Experience building or supporting nurture campaigns and lifecycle marketing programs

Familiarity with CRM and marketing automation platforms

Strong understanding of how marketing supports revenue and pipeline growth

Ability to manage multiple partners or initiatives simultaneously with strong attention to detail

Excellent communication and relationship-building skills

Preferred

Experience working with technology, SaaS, or ecosystem-based partnerships

Experience supporting sales or alliance teams in a revenue-driven environment

EEO Statement

iCIMS is a place where everyone belongs. We celebrate diversity and are committed to creating an inclusive environment for all employees. Our approach helps us to build a winning team that represents a variety of backgrounds, perspectives, and abilities. So, regardless of how your diversity expresses itself, you can find a home here at iCIMS. We are proud to be an equal opportunity and affirmative action employer. We prohibit discrimination and harassment of any kind based on race, color, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, veteran status, genetic information, disability, or other applicable legally protected characteristics. If you'd like to view a copy of the company's affirmative action plan or policy statement and/or if you would like to request an accommodation due to a disability, please contact us at careers@icims.com .

Compensation and Benefits

We accept applications for this position on an ongoing basis until the position is filled. Applications will be reviewed as they are received, and qualified candidates may be contacted throughout the posting period.

The anticipated base pay range for this position is $100,000-$110,000 annually. Final compensation will be based on factors such as relevant experience, skills, education, internal equity, and market data. This range aligns with our commitment to equitable and transparent compensation practices, as required by applicable law.

Competitive health and wellness benefits include medical, dental, vision, 401(k), dependent care, short term and long-term disability, life and AD&D insurance, bonding and parental leave, mindfulness resources, an open vacation policy, sick days, paid holidays, quiet hours each workday, and tuition reimbursement. Benefits and eligibility may vary by location, role, and tenure. Learn more here: https://careers.icims.com/benefits

iCIMS

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