Marketing Specialist

RCN Telecom Services, LLC • Bath, PA • 2h ago

Reference #: JR-000405 Astound is a leading provider of internet, WiFi, mobile, and TV services, dedicated to connecting communities and empowering lives through innovative technology. We also keep businesses connected with dependable fiber infrastructure and internet solutions backed by award-winning service, helping organizations thrive in an increasingly connected world.

At the forefront of digital transformation, we continuously evolve our offerings to meet the dynamic needs of our customers-delivering reliable connectivity and groundbreaking digital experiences.

Our commitment to excellence extends beyond infrastructure. We invest in our people through personalized training, coaching, and a supportive work environment that fosters growth and opportunity. Employees are empowered to represent a superior telecommunications company while making a meaningful impact in the communities we serve.

We offer a robust benefits package that includes rewards, recognition programs, and employee discounts-ensuring our team members are supported in both their professional and personal journeys. At Astound, we believe in creating astounding possibilities for everyone, everywhere.

A Day in the Life of the Marketing Specialist:

TheMarketing Specialistwillsupport the planning, execution, and optimization of integrated marketing initiatives across multiple channels and markets. The ideal candidate will help coordinate growth strategies that drive customer engagement, subscriber growth, and brand visibility.

Integrated Marketing Support:Assistin the planning and execution of marketing initiatives across multiple channels, including performance marketing, direct marketing, and field or guerrilla marketing tactics. Support campaign development including audience segmentation, offer development, messaging, creative coordination, and deployment across markets.

Creative & Campaign Collaboration:Work with internal omnichannel teams, graphic designers, and external creative agencies to develop marketing assets and campaign materials that align with brand standards and campaignobjectives(as needed).

Audience & Data Coordination:Coordinate audience segmentation, targeting, and marketing lists in partnership with data and analytics teams to ensureaccuratecampaign execution and effective targeting.

Performance Tracking & Reporting:Monitor and evaluate campaign performance across channels, helping compile reports and insights that inform optimization and future marketing strategies.

Operational & Budget Support:Assist with campaignplanning, production coordination, and budget tracking. Support vendor coordination, cost estimates, invoice processing, and internal budget reporting.

Data Management:Analyze and manage mailing lists with external Data & Analytics partnersto ensureaccuratetargeting andoptimizeresponserates.

Other duties as assigned.

What You Bring to the Table:

3-5 years of experience in a similar rolerequired

Telecommunications experience a plus

Graphic design experience is a plus

Proficiencyin Microsoft Office Suite (including Word,Excel,and PowerPoint), and Google databases (e.g., Google Sheets)stronglypreferred.

Strong interpersonal and communication skills, both written and oral, and the capacity to communicate with tact and professionalism.

Ability to analyze problems, develop a path toward problem solving, and continue the process to completion.

Highly organized, self-starter with the ability to work autonomously and takeinitiative.

Strong analytical skills with the ability to interpret data and metrics.

Creative mindset with attention to detail.

Understanding ofdirect mail principles and best practices is a plus.

Education:

High school diploma or equivalentrequired

Bachelor's degree in Marketing or Marketing Communicationsis a plus

We're Proud to Offer a Comprehensive Benefits Package Including:

401k retirement plan, with employer match

Insurance options including: medical, dental, vision, life and STD insurance

Paid Time Off/Vacation: Starting at 80 hours per year, and increases based on tenure with the organization

Floating Holiday: 40 hours per year

Paid Holidays: 7 days per year

Paid Sick Leave: Astound allows a number of paid sick hours per calendar year and varies based on state and/or local laws

Tuition reimbursement program

Employee discount program

*Benefits listed above are for regular full-time position

Base Compensation: The base compensation range for this position is $46,000 - $80,000 plus opportunities for benefits. The base pay range represents the low and high end of the hiring range for this job. Actual pay will vary and may be above or below the range based on various factors including but not limited to location, relevant skills, experience, and capabilities.

Our Mission Statement:

Take care of our customers

Take care of each other

Do what we say we are going to do

Have fun

Astound is proud to be an Equal Opportunity Employer, and we are dedicated to cultivating an inclusive workplace where employees feel valued, respected, and empowered. Discrimination of any kind has no place here. We are committed to providing equal opportunities for all employees and applicants, regardless of race, color, religion, sex, gender, pregnancy, childbirth and related conditions, national origin, age, physical and mental disability, marital status, sexual orientation, genetic information, military or veteran status, citizenship, or other status or characteristic protected by applicable law. We strive to create a culture that celebrates our differences and promotes fairness and inclusivity in all aspects of our business.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

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