Coordinator, Integrated Marketing

ASM Global • Frisco, TX • 7h ago

THE ROLE

Are you excited by the fast-paced world of sports and entertainment? Do you thrive when helping teams bring big ideas to life across multiple channels? The Coordinator, Integrated Marketing at Legends Global is your chance to jump in, learn, and grow while supporting integrated campaigns for some of the biggest names in sports and entertainment.

In this role, you'll support day-to-day campaign planning and execution, working closely with creative, paid media, CRM, ecommerce, and events teams. From tracking deliverables and managing calendars to coordinating assets and helping campaigns launch smoothly, you'll play a key part in ensuring campaigns run seamlessly, stay on-brand, and deliver a consistent experience across all channels.

ESSENTIAL DUTES AND RESPONSIBILITIES

Integrated Marketing Support & Execution

Support the development and maintenance of client GTM and promotional calendars, ensuring timelines, deliverables, and marketing placements are accurate and up to date.

Assist in the coordination and execution of integrated marketing campaigns by gathering requirements, routing assets, and tracking deliverables across internal teams.

Serve as a day-to-day point of contact for assigned partners, helping collect inputs, route questions, and ensure follow-ups are completed.

Support client meetings by preparing agendas, assembling materials, documenting notes, and tracking action items.

Assist in creating presentations that support campaign plans, marketing strategies, and category or partner objectives.

Leverage historical campaigns, reporting, and stakeholder feedback to support problem solving and inform recommended next steps.

Maintain a working knowledge of key digital marketing channels, including email, display, paid social, SEM, and affiliates, to support channel owners and ensure campaigns launch as planned.

Support onsite marketing execution, including signage tracking, placement coordination, and capturing digital exposure opportunities.

Strategic Partner Support & Project Coordination

Provide regular project status updates to internal stakeholders, including timelines, outstanding deliverables, and potential risks.

Create and submit creative briefs and requests that clearly reflect brand guidelines, campaign objectives, and execution requirements.

Collaborate with cross-functional teams by providing assets, reviewing drafts, and supporting QA and testing for campaign launches.

Track cross-functional progress to ensure tasks are completed on time, escalating issues or delays as needed.

Ensure approved strategies and plans are clearly communicated and executed accurately by partnering closely with channel owners and internal teams.

EDUCATION AND/OR EXPERIENCE

Two or more years of marketing or related experience; retail, sports, or entertainment industry experience is a plus.

Bachelor's degree in marketing, business administration, communications, or a related field.

SKILLS AND ABILITIES

Strong organizational skills with the ability to manage multiple priorities and deadlines in a fast-paced environment.

Clear, professional written and verbal communication skills; able to document next steps and communicate effectively with cross-functional teams and partners.

Ability to build positive working relationships with internal teams and external stakeholders.

Comfortable reviewing data, identifying key takeaways, and supporting campaign reporting or project summaries.

Proactive, curious, and solution-oriented mindset with a willingness to ask questions and take initiative.

Strong attention to detail with a high level of accountability and follow-through.

Ability to work independently while knowing when to seek guidance.

Proficiency in Microsoft Excel and PowerPoint, along with common file management or workflow tools; experience with project management platforms is a plus.

Fluent in English, written and spoken.

COMPENSATION

Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

WORKING CONDITIONS

Location: On Site Frisco, TX

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

NOTE:

The essential responsibilities of this position are described below the above headings. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.

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