E-Commerce Shopify/D2B Marketing Specialist

TP-Link North America, Inc. • Irvine, CA • 3h ago

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

Position Summary

TP-Link is seeking a hands-on, detail-oriented E-Commerce Shopify/D2B Marketing Specialist to support the execution and maintenance of our Shopify storefront and D2B (Direct-to-Business) platform.

This role is execution-focused and platform-based. The primary responsibility is managing and maintaining product listings, catalog structure, and merchandising updates within Shopify, along with supporting campaign implementation in Klaviyo.

This position does not own paid media strategy, traffic acquisition, or advertising spend. Instead, it focuses on accurate storefront execution, catalog integrity, and cross-functional implementation of approved marketing initiatives.

Key Responsibilities

D2B Platform Support

Maintain product and pricing accuracy across the D2B portal

Implement approved updates for promotions, product bundles, and business-facing campaigns

Coordinate with sales and operations teams to ensure alignment

Klaviyo Campaign Execution

Build and deploy email campaigns in Klaviyo based on approved creative and content

Update product blocks, links, and segmentation lists as directed

Ensure alignment between email campaigns and storefront merchandising

Shopify Catalog & Storefront Execution

Create, update, and maintain product listings including descriptions, specifications, pricing, variants, tags, and imagery

Manage catalog organization, collections, and product categorization

Implement merchandising updates, promotional changes, and product launches within Shopify

Ensure accuracy and consistency across all product pages

Troubleshoot listing and display issues within the Shopify admin portal

Cross-Functional Collaboration

Execute storefront updates based on direction from marketing, product, and leadership teams

Maintain documentation of product changes and promotional updates

Support rapid updates in a fast-paced, scaling environment

What This Role Is Not

Not a paid media or advertising management role

Not responsible for driving traffic, SEO strategy, or managing ad spend

Not a senior-level growth marketing position

This is a platform execution role critical to maintaining and optimizing our Shopify and D2B storefront operations.

Requirements

Qualifications & Skills

Bachelor's degree in Marketing, Business, or related field preferred

2-5 years of hands-on Shopify experience (required)

Direct experience working inside Shopify Admin (required)

Experience with Klaviyo (required)

Strong understanding of product catalog management and eCommerce merchandising

Highly detail-oriented with strong execution skills

Comfortable implementing direction rather than leading marketing strategy

Ability to manage multiple updates with accuracy and speed

Benefits

Salary: $65K - $80K annually

Benefits:

Fully paid medical, dental, and vision insurance (partial premium coverage for dependents)

Contributions to 401k funds (Quarterly Employer Contributions

15 days accrued vacation/ 48 hours sick

11 paid holidays

Health and wellness benefits, including free gym memberships

Quarterly team-building events

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc

Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.

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