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Consumer Marketing Intern

Mallinckrodt Pharmaceuticals • Malvern, PA • 2h ago

Job Title

Requisition

JR000015666 Consumer Marketing Intern (Open)

Location

Malvern, PA

Additional Locations

Job Description Summary

Job Description

The Consumer Marketing Team will utilize a 2026 Summer Intern to support key initiatives and specific marketing projects. The goal of the internship is to provide exposure and experience to Consumer Marketing to the chosen candidate, while also assigning key responsibilities to the intern. The Summer Internship Program is intended to provide students with meaningful experience, offering professional development and networking opportunities, while supporting organizational objectives and enhancing team member engagement.

The consumer marketing team is responsible for creating and executing on the consumer brand strategy with the product teams and collaborating with our partners (i.e. - agencies of record, technology vendors, etc.) for the Branded Specialty portfolio of products. The intern will be assigned 2 to 3 projects to support DTC campaign execution between May and August. Additionally, they will be integrated into our ongoing efforts supporting consumer initiatives across the portfolio, including advancing our Direct to Patient efforts. The following is a brief overview of the requirements and current expectations.

Requirements:

Demonstrated an interest in Marketing and special consideration given to those interested in the pharmaceutical industry.

Currently enrolled in a bachelor's degree program with at least two years of college level work completed.

Key Responsibilities:

Support the annual strategic business planning process.

Participate in assigned consumer marketing and direct to patient projects and initiatives in collaboration with Consumer, Brand, and Patient Access teams.

Participate in cross-functional lunch and learn sessions, networking event, and learning workshops as a part of Keenova enterprise intern program. Join the branded specialty marketing intern cohort in organized learning and development sessions, as scheduled by branded specialty leadership team.

Participate in marketing, branded specialty and various team meetings to support efforts, network and gain exposure.

Work alongside digital consumer marketing lead on 2 to 3 projects in the digital ecosystem to reach, motivate, and activate consumers.

Engage with other marketers and agencies of record on assigned campaign execution/projects and opportunities to gain a greater understanding of real-world marketing functions and applications, such as (emphasis on priority areas)

Market Research Participation

Direct to Consumer (DTC) Reporting

Media Planning

Brand Positioning

Awareness/Education/Activation Strategy

Brand Planning & Strategy

Prelaunch Planning & Cross Functional Alignment

Marketing Technology Assessment & Evaluations

Digital Enablement & Social Media

Campaign Development & Execution

Working Conditions: hybrid role; 3 days/week onsite

Disclaimer: The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.

LI-MR1 and #LI-HYBRID

At Keenova, we believe that no one should be alone in their pursuit of better health. This purpose drives us as we pair quality therapeutics with human support-showing up in big moments and small to help patients find comfort and confidence.

We bring deep expertise and resolve to every therapeutic area we serve, including immunology, urology, men's health, orthopedics, critical care, and pediatric endocrinology. We work with patients, care partners, and physicians to help them navigate healthcare system complexity and access therapies that make a meaningful difference.

We are Keenova-keen to solve, keen to serve. Learn more at www.keenova.com .

At Keenova, we know that we contribute to something that matters because we make quality products that impact patient lives. Our dynamic work environment provides unique experiences for employees to grow and develop.

Invest in your own career with Keenova and let's do something dynamic together.

Keenova provides equal employment opportunities to applicants and employees without regard to race; color; gender; gender identity; sexual orientation; religions practices and observances; national origin; pregnancy, childbirth, or related medical conditions; protected veteran status; disability; or any other category protected by law.

Additional information on Keenova's hiring practices may be found by clicking (https://secure.compliance360.com/ext/ESLKi3LFkqY=)

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