Working with Us
Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .
Summary:
The Senior Director, Senior Director, Marketing AI Enablement Commercialization AI Strategy& Analytics (CASA) will be pivotal in advancing BMS's Rewire Marketing approach, championing the development and execution of a best-in-class, AI-driven commercialization model. As the primary business owner and strategic connector, this leader will partner closely with IT to shape, drive, and implement the marketing capabilities and technologies needed to realize our AI Commercialization vision. Reporting to the CASA VP, Marketing AI Capabilities and Experience, the role requires a unique blend of commercial acumen and digital expertise, enabling the translation of business needs into scalable, innovative IT solutions that fuel marketing transformation at BMS.
This individual will be responsible for orchestrating end-to-end capability evolution-identifying opportunities, architecting solutions, and ensuring seamless integration with key business processes. Success in this role hinges on an ability to build strong cross-functional relationships, influence stakeholders at every level, and balance commercial priorities with technical requirements to accelerate marketing performance and position BMS as a leader in data-driven commercialization.
Responsibilities:
Oversee a team of 3 direct reports: Director, MLx Marketing, Director, Content Capabilities, and Associate Director MLR transformation
Serve as the principal connector between commercial and IT organizations, translating business requirements into scalable digital solutions aligned with AI commercialization objectives.
Lead the ongoing development, refinement, and delivery of the Mosaic tech roadmap, ensuring innovative enhancements and expansion-including a Mosaic self-service option for greater user efficiency and empowerment
Oversee the implementation and evolution of the unified marketing platform, serving as the central portal for marketers to manage end-to-end daily activities and drive operational excellence
Partner with IT and key stakeholders to deliver technology-enabled transformation of the Medical, Legal, and Regulatory (MLR) review process, accelerating personalized content review and approval
Drive the implementation and continuous improvement of SAMai, an AI-powered platform designed to synthesize information and respond to strategic queries, enabling instant cross-market sharing and insights for brand teams
Champion the integration of advanced AI capabilities into marketing processes, identifying opportunities to enhance data-driven decision making across global and local teams
Develop and execute strategies for capability building, ensuring marketing and commercial teams are equipped to leverage new technologies for business impact
Measure adoption and effectiveness of new platforms and technologies; refine delivery approaches based on real-world feedback and performance analytics.
Foster an innovation-driven culture, mentoring teams on the use of next-generation marketing technologies, tools, and best practices
Collaborate closely with cross-functional partners to ensure alignment, seamless process integration, and ongoing support for marketing transformation initiatives
Qualifications:
Advanced degree in business, marketing, technology, or related field preferred
Minimum of 10 years' experience in commercial marketing or commercialization roles within the pharmaceutical, biotechnology, or healthcare industry
Strong commercial acumen and the ability to translate business needs into technical requirements for scalable solutions
Proven experience in leading large-scale marketing capability transformations, with a strong track record of driving digital and AI-enabled initiatives
Exceptional stakeholder management and cross-functional collaboration skills, with an aptitude for navigating complex organizational structures and/or systems
Deep understanding of marketing technology platforms, including experience with unified marketing portals, content management systems, and self-service solutions
Demonstrated expertise in partnering with IT, Legal, and Regulatory teams to implement and evolve technology-enabled review and approval workflows
Analytical mindset, proficient in measuring technology adoption and marketing performance through data and KPI
Outstanding communication, influencing, and leadership skills, with the ability to drive change, mentor teams, and represent marketing capability priorities across senior leadership
Demonstrated ability to develop and grow direct reports
Ability to travel up to 30% to engage with global teams and stakeholders
If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.
Compensation Overview:
Princeton - NJ - US: $205,740 - $249,312
The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee's work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.
Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.
Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:
Health Coverage: Medical, pharmacy, dental, and vision care.
Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).
Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.
Work-life benefits include:
Paid Time Off
US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)
Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays
Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.
All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.
*Eligibility Disclosure: T he summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.
Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as Transforming patients' lives through science , every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site Protocol
BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy @type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
Supporting People with Disabilities
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com . Visit careers.bms.com/ (https://careers.bms.com/eeo-accessibility) eeo-accessibility to access our complete Equal Employment Opportunity statement.
Candidate Rights
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/
Data Protection
We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection .
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at TAEnablement@bms.com . Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.
R1599400 : Sr. Director, Marketing AI Enablement Company: Bristol-Myers Squibb
Req Number: R1599400
Updated: 2026-02-22 02:57:35.808 UTC
Location: Princeton-NJ
Bristol Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, pregnancy, citizenship, marital status, gender expression, genetic information, political affiliation, or any other characteristic protected by law.
