Looking for a fun, engaging, fast-paced career that allows you to be creative and bring your skills to work every day? Our Digital Marketing Specialist position may be a great fit!
The Digital Marketing Specialist is responsible for creation of social media, video, photography, digital advertising, and copywriting, ensuring the Bank's brand and its subsidiaries are presented consistently and effectively. The right person will have professional-level competencies in design, social media, video production, and data & analytics. This is a full-time opportunity based in New Hampshire, that provides both on-site work and remote work options with a required minimum of three days a week in the office.
Our culture is one of our best assets. You will be a part of a team that represents and elevates our "You Matter More" brand across our growing footprint throughout Northern New England to help our employees, customers and communities prosper. Together, we will demonstrate the Bank's core values of Integrity, Respect, Responsibility, Excellence, Teamwork, Diversity, Independence and Commitment to Community.
Responsibilities:
Lead development and scheduling of all social media content for a variety of platforms (including Facebook, LinkedIn, Instagram, X, and YouTube).
Administer and manage the bank's social media monitoring through Sprout Social and archiving platforms.
Bring energy and creativity to the role, contributing fresh, forward-thinking ideas to enhance our social media presence.
Create and edit video content for multi-platform use and distribution including online, social media channels, and websites.
Assist with the conceptualization, design, and workflow of marketing collateral (print and digital) to support business lines, bank initiatives and campaigns.
Consistently evaluate market changes, trends, and developments and update the team to help improve the bank's marketing strategies across digital and social platforms.
Manage and develop tracking and reporting metrics and trends with strategic analysis and recommendations, specifically, reporting social goals supporting company KPIs (Key Performance Indicators).
Leadership:
Work harmoniously and effectively with others.
Support bank objectives through a commitment to teamwork, customer experience, communication, and a culture of caring.
Ongoing education and research on existing and new channels.
Seek innovation and continuous self-development and improvement with self.
Eagerness to learn and grow in a fast-paced environment.
Perform additional duties as requested.
Eagerness to learn and grow in a fast-paced and unique company environment.
Genuine curiosity and interest in learning about all cultures and diverse populations.
Advocate for individual authenticity and continue to embrace diversity of thought and experience to build a rich, inclusive culture.
Operational/Compliance Leadership:
Assists in ensuring that the Bank complies with local, state, and federal regulations.
Participate in initiatives to improve bank and department processes and procedures.
Knowledge/Skills/Experience Requirements:
Bachelor's degree preferred but not required, plus strong experience in marketing and graphic design.
Excellent design, written, and oral communication skills with strong attention to detail.
Experience in video creation and editing.
Proficient in Adobe Creative Suite, including but not limited to - InDesign, Photoshop, Illustrator, Premier Pro, Animate.
Proficient in Canva.
Proficient in developing and managing engaging content for various social media platforms for business.
Creative and self-motivated with a keen understanding and passion for the current social media market and trends.
Analytical and results-driven mindset.
Strong project management skills; ability to effectively prioritize tasks and meet deadlines.
Ability to collaborate effectively with a team while also working independently in a self-directed environment.
Demonstrate excellent customer experience abilities.
Flexibility to handle multiple priorities and self-drive with strong organizational skills.
Ability to function efficiently and effectively under deadlines.
Physical Demands/Conditions/Requirements:
General office environment.
Moderate lifting (to 35 lbs.) required. Moderate reaching, walking, sitting and standing required.
Valid driver's license and availability to independently travel to various locations within the Bank's footprint required.
External and internal applicants, as well as position incumbents who become disabled, must be able to perform the essential functions (as listed) either unaided or with the assistance of a reasonable accommodation to be determined by management on an individual basis.
At Bangor Savings, we understand the importance of continuing to nurture an internal culture of excellence for each of our employees. We offer internal and external training to assist our employees in realizing their career aspirations including internships, lateral training, management training, and tuition reimbursement.
We also offer a unique set of benefits designed to support our employees in living their best life and achieving their goals. Our holistic health and wellness programs allows each employee to customize their approach to well-being. And our pay, rewards, recognition, and incentive programs ensure that they are well-compensated for a job well-done.
At Bangor Savings Bank, the work our employees do each and every day allows us to deliver on our promise to make a difference in the lives of people in New England in a way that really matters.
Bangor Savings Bank provides equal employment opportunities to all applicants and employees without regard to race, color, religion, gender, sexual orientation, age, national origin or any other class protected under state or federal law and affirmatively seeks to advance the principals of equal employment opportunity. In addition, the Bank is committed to providing equal employment opportunities to qualified persons with disability, veterans, and/or disabled veterans. No question on this application is intended to secure information to be used for such discrimination, this application will be given every consideration, but its receipt does not imply that the applicant will be employed. This application will remain active for a period of 90 days. If, after such time, you still wish to be considered for employment, you must reapply. Bangor Savings Bank does provide workers compensation coverage for employees injured on the job. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
