Marketing Manager

Robert Half • Alpharetta, GA • 7h ago

Description

We are seeking a strategic and hands-on Marketing Manager to lead the planning and execution of integrated marketing initiatives that drive brand awareness, demand generation, and customer engagement. This role will partner cross-functionally to ensure marketing efforts align with business objectives and deliver measurable results.

Key Responsibilities

Develop and execute comprehensive marketing strategies and campaigns across digital and traditional channels

Manage campaign planning, timelines, budgets, and performance tracking

Lead content and messaging development to ensure brand consistency

Oversee website, email, social media, and paid media initiatives

Analyze performance metrics and translate insights into actionable recommendations

Collaborate with sales, product, and leadership teams to support growth initiatives

Manage external vendors, agencies, and freelancers as needed

Mentor or oversee junior marketing team members

Requirements

5+ years of experience in marketing, with at least 1-2 years in a leadership or ownership capacity

Proven track record of developing and executing successful marketing campaigns

Strong understanding of digital marketing channels, analytics, and best practices

Experience managing multiple projects and priorities in a fast-paced environment

Excellent communication, strategic thinking, and organizational skills

Bachelor's degree in Marketing, Business, Communications, or a related field preferred

Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .

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