Strategic Account Manager. Digital

Nexstar Media Group • Las Vegas, NV • 5h ago

Do you excel at developing results-driven marketing campaigns and delivering strategic solutions for your clients? If you're a digital marketing strategist with a strong background in sales and business development, KLAS 8 News Now, the Nexstar Media station in Las Vegas-offers an exciting opportunity to play a key role on our advertising sales team.

As a Digital Strategic Account Manager, you will contribute to team goal achievement by collaborating with colleagues to develop effective, client-focused solutions. You will also identify and pursue new business opportunities and manage your own portfolio of accounts.

The compensation plan offers a competitive base salary enhanced by monthly commissions and quarterly bonus opportunities designed to reward your success.

If you're ready to elevate your career as part of a fun, goal-driven team, we'd like to connect with you.

What You'll Be Doing:

Collaborate with sales team on digital strategy, proposal development, client service and performance reports for key accounts.

Develop and present customized multichannel digital advertising plans. Pitch and close new accounts together with other team members.

Prospect, develop, close, maintain and grow high-level new business to manage on your own.

Analyze and interpret key performance metrics: CTR, CPC, CPA, ROAS, video completion rate, reach/frequency, conversions and make data driven recommendations for performance improvement.

Develop a file of case studies to document success stories.

Share knowledge of digital media tactics, best practices and marketing trends during training meetings.

Assist sales management team with special projects.

What You're Good At:

Identifying opportunities to meet client goals by utilizing the best combination of tactics.

Discussing detailed topics with key decision makers.

Translating strategy into execution by providing a clear plan that delivers measurable outcomes.

Presenting insights and recommendations clearly to teammates and clients.

Required Skills & Qualifications:

Experience with CTV, digital video advertising and CPM based campaigns is essential.

You have sales experience in a client-facing role, preferably with an agency, media company or digital marketing organization.

Comprehensive knowledge and practical application of digital media tactics, targeting capabilities and analytics.

Excellent presentation skills - Ability to write, design and deliver clear and concise information in a creative and compelling format.

Time management skills are essential to success in this role.

You are skilled at efficiently creating sharp, polished documents in Microsoft Office including PowerPoint and Excel.

Professional appearance is a must.

Education/Experience:

Bachelor's degree in marketing, advertising, mass communications, or a related field, or an equivalent combination of education and proven work-related experience.

Minimum of five years of experience in a strategic role in digital advertising sales and marketing, preferably within a media company or agency.

Physical Demands & Work Environment:

This is an in-office role. The Strategic Account Manager must be able to sit, conduct telephone conversations, use email, write memos, conduct face-to-face discussions with individuals and groups, make decisions without supervision, and work indoors in environmentally controlled conditions.

EEO Statement: Equal Opportunity Employer Minorities / Women / Veterans / Disabled

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America's largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar's national television properties include The CW, America's fifth major broadcast network, NewsNation, our national news network providing "News for All America," popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company's portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

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