Member Marketing Specialist, C&S

UnitedHealth Group • Minnetonka, MN • 1h ago

At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and optimized. Ready to make a difference? Join us to start Caring. Connecting. Growing together.

The Member Marketing Specialist I for Community & State (C&S) supports the development and execution of member-facing marketing strategies for Medicaid members. This role will primarily focus on promoting a newly launched rewards program and key value-added benefits designed to engage members and strengthen loyalty to UnitedHealthcare.

As part of a collaborative team, you will contribute to delivering impactful, data-driven marketing campaigns and help build omni-channel member journeys-moving beyond one-off campaigns to create meaningful, personalized experiences. This position offers opportunities for growth as C&S continues to advance its marketing approach.

You'll enjoy the flexibility to work remotely* from anywhere within the U.S. as you take on some tough challenges. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week.

Primary Responsibilities:

Assist in creating, updating, and delivering member-facing marketing materials-including digital and print assets-under the guidance of senior team members

Execute ad hoc production requests and support ongoing campaigns, ensuring timely delivery and compliance with regulatory requirements

Collaborate with the Member Marketing team and cross-functional partners (creative, analytics, digital) to meet project needs and resolve production issues

Maintain and version creative materials in partnership with the creative services team

Support the implementation of omni-channel communication plans, focusing on tactical execution and member engagement

Track and report on assigned tasks and campaign performance using established KPIs and reporting tools

Participate in team meetings and contribute ideas for improving production workflows

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

1+ years of marketing or production experience, preferably in a matrixed or team environment

Demonstrated ability to manage multiple tasks and meet deadlines in a fast-paced setting

Familiarity with marketing production processes and basic project management principles

Solid collaboration and communication skills for working with team members and cross-functional partners

Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)

Adaptability to changing priorities and willingness to work in an ad hoc environment

Preferred Qualifications:

Experience supporting member or consumer marketing initiatives

Exposure to digital-first marketing practices and campaign execution

Basic understanding of regulatory requirements in healthcare marketing

Experience with Adobe Workfront and other Adobe marketing tools

*All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy

Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The hourly pay for this role will range from $28.27 to $50.48 per hour based on full-time employment. We comply with all minimum wage laws as applicable.

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.

UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.

UnitedHealth Group is a drug - free workplace. Candidates are required to pass a drug test before beginning employment.

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