Marketing Content Creator - Brand Engagement

Sinclair Broadcast Group • Steubenville, OH • 1d ago

WTOV 9 in Steubenville, Ohio is currently seeking a talented Marketing Content Creator to join our Creative Services Team. The successful candidate must be able to create, conceptualize, script, shoot and edit compelling content to promote news and programming products across all digital and linear broadcast streams. Be a team player in a fast-paced environment and understand the power of social media.

Responsibilities include:

Create promotional and commercial content (including video and graphics for social media, broadcast TV, and other delivery streams) to for clients of the station

Write compelling copy that maximizes the impact on audiences on each platform

Monitor past-performance and data analytics

Interact with News, Marketing and other management to ensure created content adheres to station brands and goals

Look for new and innovative ways to create marketing content that will reach our audience efficiently

Ability to meet tight deadlines is key

Participate in Station events including appearances within the community

Ability to work with colleagues and clients across multiple markets

Other responsibilities as assigned

Ability to work flexible schedule

Required Skills and Experience:

Experience in writing powerful, attention-grabbing copy

A college degree and previous experience in social or broadcast content creation (professionally or academically)

Proficient with Adobe Premiere, After Effects, Photoshop, and Illustrator

Must be able to create, conceptualize, script, shoot, and edit cutting edge content while also managing deadlines

Professional shooting skills and good understanding of graphics and visual effects

Strong verbal, written and organizational skills with attention to detail

Strong interpersonal skills and the ability to guide clients through the creative process

Knowledge of the top social medial platforms and best practices for posting

Highly creative and strong communication skills

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.

About Us

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates, and/or provides services to 178 television stations in 81 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; multicast networks CHARGE, Comet, ROAR, and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

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