Director Partner Marketing, GBSG

Intuit • Mountain View, CA • 11h ago

Overview

Intuit is a global platform company that is on a mission to power prosperity around the world for consumers, small businesses and the self-employed. Across our four leading brands - Turbo Tax, Credit Karma, QuickBooks, and Mailchimp - Intuit serves over 100M customers and is one of the few companies in the world to have both a thriving consumer and small business ecosystem. Intuit is known for its innovation track record, customer centricity, and its consistent recognition as a top place to work.

Reporting to the VP, Marketing Services, the Director will be responsible for leading the GBSG Partner Marketing Function, working across several partner cohorts to develop and execute joint marketing plans that drive customer acquisition, foster partner engagement, and achieve sustained revenue growth. The Director will work across marketing leadership to advocate for partner needs, deeply understand priorities and trends in the broader partner ecosystem, identify efficiencies to leverage larger GTM strategies, and drive innovative co-marketing approaches to deliver measurable

Responsibilities

Lead a partner marketing organization that supports GTM efforts across both Quickbooks and Mailchimp with a focus on both SMB and Mid-Market customers.

Drive high-velocity experimentation and testing across Intuit-owned surfaces (including lifecycle marketing, paid media, web, owned social, and accountant channels) to uncover significant opportunities for partner discoverability and growth.

Advocate internally for partnerships as a key contributor to Intuit's growth agenda and drive alignment across XFN stakeholders in the partnerships vision.

Oversee development of bespoke, integrated marketing campaigns for key strategic partners that leverage the strengths of both organizations, targeting shared customer pain points and opportunities.

Champion the use of AI and state-of-the-art martech tools to land world-class 1:many marketing resources that empower partners to effectively position, market, and sell our joint solutions. This programmatic marketing motion includes playbooks, content libraries, digital tools, webinars, resource center, and more. (http://more.ac)

Leverage repeatable GTM motions to accelerate ecosystems growth across Quickbooks and Mailchimp to support the opening of new "front doors" across the world's largest SMB platforms.

Collaborate with the Partnerships organization on new offerings, integrations, or market-specific solutions that address evolving customer needs and create unique competitive advantages.

Codify business unit value proposition across partner @types and commercialization models, articulating clear, measurable benefits for partners and shared customers, demonstrating how partnering with us helps them achieve their business objectives.

Build and lead a motivated, high-performing team of partner marketers to drive flawless execution of the strategy, grow their careers, and build scalable partner marketing motions to fuel the next phase of ecosystem's growth.

Qualifications

Success Looks Like:

Increased Partner-Driven Revenue: A significant portion of our overall revenue directly attributable to new partner "front doors", scaled programs, and integrations.

Expanded Ecosystem Footprint: A growing network of highly productive partners across diverse segments and regions who are engaging with our resources.

Enhanced Customer Lifetime Value: Partnerships contributing to stickier customer relationships, higher retention rates, and increased upsell/cross-sell opportunities.

Qualifications

Deep marketing craft expertise: building powerful brands and identifying meaningful customer insights that drive breakthrough adoption and usage of our products and services across the platform.

Demonstrated track record of driving transformation and building new disciplines with winning outcomes

Experience leading people managers (minimum 2nd line management experience)

Proven ability to utilize sophisticated data and compelling data stories to influence major business decisions and improve ecosystem outcomes.

Proven success in partnering, influencing, and collaborating internally and externally

Proven ability to hire and grow world-class marketing professionals

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits (https://www.intuit.com/careers/benefits/full-time-employees/) ). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:

EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.

Intuit

Go to Apply

Share this job

Similar Jobs

Senior Director, Low Power Marketing

Power Integrations • San Jose, CA • 11h ago

Sales & Marketing

Senior Director, Low Power Marketing Location: San Jose, CA Travel: Extensive domestic and international travel (Asia focus) About Power Integrations Power Integrations is a leader in high-performance power conversion so...

11h ago

Go to Apply

Staff Visual Designer, Brand & Marketing

Intuit • Mountain View, CA • 11h ago

Sales & Marketing

Overview At QuickBooks, world-class design helps power the success of small businesses and self-employed people around the world. Our visual designers are involved at every step of a project-from gathering insights, brai...

11h ago

Go to Apply

Outside Sales Rep

United Rentals • San Jose, CA • 19h ago

Sales & Marketing

Great company. Great people. Great opportunities. If you'd like the chance to make your mark with the world's largest equipment rental provider, come build your future with United Rentals! As an Outside Sales Rep -- Tren...

19h ago

Go to Apply

Account Executive - Splunk (remote)

Cisco • San Jose, CA • 19h ago

Sales & Marketing

The application window is expected to close on: Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received . This role can be performed in any location in the Unit...

19h ago

Go to Apply

Event Technician, Audio Visual - The Ritz-Carlton, Half Moon Bay

Encore • Half Moon Bay, CA • 1d ago

Sales & Marketing

Position Overview A Technician is responsible for the set up and operation of basic / small-scale audiovisual systems in a hospitality environment while ensuring complete customer satisfaction. This position reports to a...

1d ago

Go to Apply

Event Technician, Audio Visual - Sheraton Palo Alto

Encore • Palo Alto, CA • 1d ago

Sales & Marketing

1d ago

Go to Apply

Director of Product Marketing, Identity and Security

Rubrik • Palo Alto, CA • 1d ago

Sales & Marketing

Director of Product Marketing, Identity and Security Location: Palo Alto, CA / Remote (US) The Mission As the Director of Product Marketing for Identity and Security , you will spearhead the global marketing strategy for...

1d ago

Go to Apply

Director Product Marketing

Vishay • San Jose, CA • 1d ago

Sales & Marketing

Director Product Marketing San Jose, CA, United States of America | Product Marketing Job Description We are seeking great talent to help us build The DNA of tech.® Vishay manufactures one of the world's largest portfoli...

1d ago

Go to Apply

Sales Associate - PT

Paper Source • Palo Alto, CA • 1d ago

Sales & Marketing

89184BR Title: Sales Associate - PT Location/Division: CA - Palo Alto - Palo Alto - 4310 Job Summary: To be a great Sales Associate, you provide excellent customer service which is friendly, genuine and professional, and...

1d ago

Go to Apply

Account Executive - Splunk Commercial

Cisco • San Jose, CA • 2d ago

Sales & Marketing

The application window is expected to close on: Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received . Splunk, a Cisco company, is building a safer and more...

2d ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.