If you have what it takes to become part of the Vistra family and would like to start a promising career with a global leader, take a look at the exciting employment opportunities that are currently available and apply online.
Job Summary
As a member of the Marketing team, the Senior Marketing Associate will coordinate cross-functional efforts to ensure the delivery of a consistent brand or marketing experience through integrated brand building programs, ensuring our customers and prospects feel supported, assured and worry-free and our consultants feel informed, engaged and appreciated.
Job Description
Key Roles & Responsibilities
Ability to create innovative marketing plans that meet timelines, on budget and strategy while achieving program goals and ROI
Day-to-day contact for internal and external partners on campaigns
Provide weekly updates to key internal and external stakeholders, while leading insights and recommendations on future campaigns
Develops core messaging and content strategy for both consumer and business-to-business products and services.
Facilitating and securing all approvals on messaging, creative development, legal review and overall programs to ensure alignment with company standards
Education, Experience & Skill Requirements
5+ years marketing experience with a proven track record in creating and managing highly successful & visible marketing programs
Strong writing and analytical capabilities
Experience managing and overseeing 3rd party vendors/partners
Strong work ethic with effective team collaboration skills
Proven ability to effectively project manage and be detail-oriented
High School diploma or equivalent required.
Key Metrics
Achieve annual plan targets for:
Channel gains and/or losses
Margin targets
Brand awareness and customer experience/satisfaction
Develop and execute a sales-driven annual direct marketing strategy (direct mail and email) that supports residential and SMB acquisition, margin, and brand goals
Own day-to-day management of direct marketing campaigns, serving as the primary contact for internal stakeholders, external vendors, and agency partners
Lead campaign planning, targeting, and offer strategy, partnering with analytics and channel teams to maintain an annual Learning Agenda and leverage testing to refine creative, messaging, cadence, and offers
Drive creative development and innovation with agencies to evolve messaging, personalization, and design to improve response and conversion
Manage campaign workflows, timelines, budgets, and approvals to ensure efficient, compliant execution across print, mail, and email channels
Analyze and report on campaign performance, delivering insights and actionable recommendations to optimize results and ROI
Support DM efforts (as needed) for other Vistra brands, applying best practices and efficiencies
Identify ongoing opportunities to improve process, performance, and customer experience across direct marketing channels
Job Family
Marketing
Company
Vistra Retail Operations Company
Locations
Irving, Texas
Texas
We are a company of people committed to: Exceeding Customer Expectations, Great People, Teamwork, Competitive Spirit and Effective Communication. If this describes you, then apply today!
If you currently work for Vistra or its subsidiaries, please apply via the internal career site.
It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws.
If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us at assistance@vistraenergy.com to make a request.
Vistra (NYSE: VST) is a leading Fortune 500 integrated retail electricity and power generation company based in Irving, Texas, that provides essential power resources to customers, businesses, and communities from California to Maine.
Vistra is the largest competitive power generator in the U.S., with a capacity of approximately 41,000 megawatts, or enough to power 20 million homes, operating in all of the major competitive wholesale markets in the country. Vistra is a leader in the energy transformation and expansion with an unyielding focus on reliability, affordability, and sustainability, powered by a diverse portfolio that includes natural gas, nuclear, coal, solar, and battery energy storage facilities. The company continues to grow its zero-carbon resources, operating the second-largest fleet of competitive nuclear power plants in the country, substantial battery energy storage capacity, and a growing number of solar facilities.
Vistra is one of the largest competitive electricity providers in the country and takes an innovative, customer-centric approach to retail, offering solutions to meet customers' needs, including more than 50 renewable energy plans. Through its family of retail brands, Vistra serves approximately 5 million residential, commercial, and industrial retail customers.
As a leader in the responsible transformation of the country's energy supply, Vistra has made significant progress towards its 2030 and 2050 targets. The company has committed to a 60% reduction of Scope 1 and 2 greenhouse gas emissions by 2030, as compared to our 2010 baseline, and net-zero carbon emissions by 2050, assuming necessary technological advancements and public policy incentives are achieved. Learn more about our environmental, social, and governance efforts and read the company's sustainability report at https://vistracorp.com/sustainability/ .
Vistra's hardworking team is committed to its purpose, "lighting up lives, powering a better way forward" and is guided by four core principles: we do business the right way, we work as a team, we compete to win, and we care about our stakeholders, including our customers, our communities where we work and live, our employees, and our investors. Learn more about how Vistra is powering a better way forward at vistracorp.com (https://c212.net/c/link/?t=0&l=en&o=3967404-1&h=3533293724&u=https%3A%2F%2Fwww.vistracorp.com%2F&a=https%3A%2F%2Fwww.vistracorp.com) .
Come join us and be part of something special! Click here to learn more about Vistra.
It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws.
If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us at assistance@vistraenergy.com to make a request.
