Who We Are
At Advancial, we believe that people come first-our members, our communities, and our employees. We're a team that values curiosity, collaboration, and doing what's right, not just what's easy. We take pride in creating an environment where ideas are welcomed, voices are heard, and every employee has the opportunity to make a meaningful impact. If you're energized by purpose-driven work and thrive in a culture built on trust, respect, and continuous improvement, you'll feel right at home here.
About the Role
The Marketing Communications Specialist serves as a key connector across the organization, supporting multiple departments-especially Employee Experience and Mortgage-with strategic marketing guidance and coordinated communication efforts. This role plays an essential part in advancing the Credit Union's competitive position in alignment with our mission and the needs of the markets we serve.
You will help develop objectives, policies, and programs that shape the Credit Union's marketing activities, while coordinating the efforts of Marketing Communications, Creative Services, Analytics, and other internal partners to achieve organizational goals. The position also provides advice and support to the Marketing Communications Director and collaborates with operating units across the organization to ensure marketing strategies are aligned, effective, and executed with excellence.
What You'll Do
Serve as a primary marketing partner to internal departments, ensuring their communication needs are understood, prioritized, and delivered with excellence.
Coordinate cross-functional marketing resources to support strategic initiatives and ensure projects are executed efficiently and on schedule.
Monitor, measure, and report performance outcomes to the Marketing Communications Director and contribute to monthly progress reporting.
Develop and manage communication materials across email, print, digital, social media, and member-facing channels to ensure clarity, consistency, and brand alignment.
Oversee social media strategy and execution , including content planning, engagement monitoring, follower growth, and routing member inquiries to appropriate teams.
Maintain and enhance Marketing's intranet presence , providing timely updates and internal communications that support employee awareness and engagement.
Support corporate events and sponsorships , including planning, logistics, and materials for the annual meeting and other key initiatives.
Manage the on-hold messaging program , coordinating updates with internal stakeholders and external vendors.
Collaborate with Creative Services to produce high-quality videos, digital signage, and other branded communication assets.
Maintain comprehensive knowledge of credit union products, services, and regulatory requirements to ensure accurate and compliant messaging.
Partner with Compliance and legal teams to develop and review disclosures and ensure adherence to all applicable regulations.
Lead assigned marketing projects , managing timelines, resources, communication, and deliverables from concept through completion.
Research emerging marketing trends and technologies and recommend opportunities that support organizational goals and member engagement.
Contribute to integrated marketing campaigns across digital, print, and in-branch channels.
Assist in the development of marketing collateral , coordinating with internal subject matter experts to ensure accuracy and alignment.
Qualifications & Requirements
Bachelor's degree in Marketing, Communications, Public Relations, or a related field (or equivalent experience).
Minimum one year of experience in marketing communications, content development, or a related role.
Strong writing, editing, and content-development skills across digital and print channels.
Experience managing social media platforms and developing content strategies.
Ability to manage multiple projects simultaneously while maintaining accuracy and attention to detail.
Strong organizational and project-management skills with the ability to meet deadlines.
Familiarity with financial services, credit union operations, or regulated industries is a plus.
Ability to collaborate effectively with cross-functional teams and internal stakeholders.
Proficiency with Microsoft Office; experience with CMS platforms, social media tools, or marketing software is preferred.
Commitment to maintaining compliance with applicable state and federal regulations.
Salary range for this hybrid, Dallas-based position is $61,400 - $76,700
What's In It for You
A meaningful role where your work directly supports our mission and enhances the member experience.
A collaborative, supportive team environment that values creativity, innovation, and continuous improvement.
Opportunities to influence strategy , contribute ideas, and help shape the future of our marketing efforts.
Professional growth and development , with exposure to cross-functional projects and emerging marketing technologies.
A stable, member-focused organization that invests in its employees and the communities it serves.
Join Us
At Advancial, you'll be part of a team that believes in empowering employees, supporting members, and strengthening the communities we serve. If you're a proactive communicator, a strategic thinker, and someone who thrives in a collaborative environment, we'd love to learn more about you.
Of course we offer healthcare, life insurance, and a fantastic 401K, but here is what else we offer:
Take Time for Life: In addition to 11 company holidays, you start with 3 weeks of vacation, and can recharge at our beautiful vacation homes in Destin, FL, and Breckenridge, CO - free for you and your loved ones (you just pay taxes).
Retire with Confidence: We contribute to your 401k. It's our way of helping you build the future you deserve.
Pets Are Family Too: With affordable pet insurance (we even chip in), your furry friends are covered for everything from checkups to surgeries.
Invest in Your Future: We'll cover 80% of your tuition costs after one year, so you can continue to grow, learn, and achieve your goals.
Life Happens: Our Advancial Life Rewards program reimburses you up to $1,000 each year for unexpected expenses - because we know life doesn't always go according to plan.
