Digital Content Marketing Coordinator

Kripalu Center for Yoga and Health • Stockbridge, MA • 8h ago

Digital Content Marketing Coordinator The Marketing department at Kripalu is seeking a proactive and creative Digital Content Marketing Coordinator to support our fast-paced marketing team. This person should have professional short form writing and editing experience, have a passion for good email marketing, an interest in data analysis, and is looking to grow their marketing career. You will work closely with marketing managers and specialists to support daily marketing operations, build and edit digital content, and ensure the smooth execution of email campaigns and team workflows. The ideal candidate is a collaborative self-starter with a desire to grow as a marketer. This is a full-time, hybrid role with the expectation of being on site at Kripalu at least once a month. This person reports to the Senior Marketing Manager for Kripalu Experiences. Key Responsibilities Email Marketing - Own the creation and execution of Kripalu marketing emails - including writing copy, building layouts, testing, sending, and reporting via the Hubspot platform. - Transform long-form content into concise, compelling email headlines, summaries, and subject lines while adhering to email best practices and maintaining brand voice and messaging. - Stay up to date on email trends to help maintain the quality and high performance of Kripalu\'s emails. - Pull and help analyze email performance data to support ongoing optimization and assist managers in preparing monthly analytics reports. Website Support - Manage website update requests from internal stakeholders, ensuring tasks are completed accurately and in a timely manner. - Edit existing website pages and assist in creating new pages as needed. Cross-Channel Team Support - Support marketing manager in multi-channel campaign execution. - Contribute to email calendar management and project coordination to keep campaigns on track. - Help manage the marketing inbox and other administrative department tasks as needed. Skills & Qualifications Required Skills - Excellent writing and editing abilities, with strong attention to detail. - Proven ability to adapt content - turning long articles into concise, engaging email copy and subject lines. - Experience building emails in HubSpot, Mailchimp, Marketing Cloud, or similar platform. - Experience working in Microsoft Office. - Basic photo editing skills in Canva, Photoshop, or similar platform. - Strong eye for details, layout, imagery, and overall content presentation. - Able to work autonomously to manage multiple priorities and meet deadlines. - Good communication skills. Minimal Qualifications - Bachelor\'s degree in a relevant field (or an associate\'s degree and 3 years of marketing experience). - At least 2 years of experience in marketing, digital media, or advertising. - At least 1 year of professional short form writing experience (emails, social posts, copywriting, etc.) with the ability to provide samples. Preferred Qualifications - Connection to Kripalu\'s mission and an interest in yoga, wellness, or similar field. Reports to: Senior Marketing Manager, Kripalu Experiences Why Join Our Team You\'ll be part of a supportive and collaborative team that values creativity, initiative, and innovation. This position offers hands-on experience across multiple marketing channels and the opportunity to expand your skills in a dynamic environment. Benefits - Health, Dental, and Vision Insurance - Vacation, Sick, & Personal Time, Paid Holidays - 403b Retirement Plan - Flexible Spending and Dependent Care Accounts - Company Paid Short- and Long-Term Disability - Company Paid \$50,000 Life Insurance Policy - Free Meals in the Kripalu Dining Hall - Discounted Purchases in the Kripalu Shop and for Healing Arts Services - Access to yoga classes, grounds, and the opportunity to participate in Kripalu Programs

Similar Jobs

Sales and Marketing Associate

MOLARI Employment & Healthcare Services • Pittsfield, MA • 11h ago

Sales & Marketing

Sales & Marketing Associate Family-Owned Appliance Store - Lee, MA Full-Time | Monday-Friday 8:00-4:30 + Rotating ?-Day Saturdays \$20-\$25/hr DOE + Commission + Spiffs Are you ready to take control of your sales car...

11h ago

Go to Apply

Outbound Sales Representative

Consolidated Communications Enterprise Services, Inc. • Chatham, NY • 3w ago

Sales & Marketing

Major DutiesClassification: Non-Exempt / Non-BargainingPosition may be located remote. #LI-RemoteA leading company in the telecommunications industry that is dedicated to growing its network footprint, its product portfo...

3w ago

Go to Apply

Route Sales Representative

PepsiCo North America Beverages • Hudson, NY • 3w ago

Sales & Marketing

$3000 retention bonus paid within 2 years of employment (based on performance and eligibility)Route Sales Representatives are critical to our success at FritoLay! Our Route Sales Representatives are responsible for deliv...

3w ago

Go to Apply

Warehouse Part Time Days

Lowe's • Hudson, NY • 15h ago

Manufacturing & Warehouse

Your Impact at Lowe's Receiver/Stocker associates help keep our stores running and provide access to the products our customers need. If you are an active, organized, and safety-minded person with a keen eye for detail,...

15h ago

Go to Apply

Staff Accountant

MOLARI Employment & Healthcare Services • Pittsfield, MA • 16h ago

Finance, Accounting & Banking

Senior / Staff Accountant - Injection Molding Manufacturer Location: Pittsfield, MA Salary: \$65,000-\$75,000 (depending on experience) Are you an analytical, detail-driven accounting professional looking to grow your ca...

16h ago

Go to Apply

Retail Department Manager

Ollie's Bargain Outlet • Hudson, NY • 16h ago

Retail & Hospitality

Description Join our team and live the Ollie-tude!: (Ollie's Core Values) BE A TEAM PLAYER- Associates are expected to be supportive and work together. BE CARING- How do I treat others with courtesy, dignity, and respect...

16h ago

Go to Apply

Retail Sales Associate

TJ Maxx • Pittsfield, MA • 16h ago

Retail & Hospitality

Hiring for nights and weekends up to 28 hours per week Style is never in short supply at our more than 1,000 TJ Maxx stores. They all have different products, but the same commitment to the thrill of the find. From desig...

16h ago

Go to Apply

Physical Therapist

UnitedHealth Group • Canaan, CT • 16h ago

Hospital & Medical

Explore opportunities with [agency name], a part of LHC Group, a leading post-acute care partner for hospitals, physicians and families nationwide. As members of the Optum family of businesses, we are dedicated to helpin...

16h ago

Go to Apply

Canyon Ranch - Health & Performance

Canyon Ranch • Lenox, MA • 16h ago

Hospital & Medical

Canyon Ranch? has been a trailblazer and an industry-leading proponent of the wellness lifestyle since its founding in 1979. Canyon Ranch has imparted integrative expertise to millions of guests, with established wellnes...

16h ago

Go to Apply

Registered Nurse

MOLARI Employment & Healthcare Services • Pittsfield, MA • 18h ago

Hospital & Medical

MOLARI HealthCare is looking to hire Registered Nurses/RN for supplemental staffing at long term care facilities, residential and public schools, clinics and doctor offices. These Registered Nurse/RN positions could be f...

18h ago

Go to Apply

Subscribe to get new jobs sent directly to you
(no charge, cancel anytime)

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.