Marketing Liaison - FT

Erickson Living • Springfield, VA • 3h ago

Location:

Greenspring Village by Erickson Senior Living

Join our team as a Marketing Liaison is responsible for planning, coordinating, and executing sales activities necessary to achieve the sales and census goals for assigned health care product lines. This Marketing Liaison will work to continuously maximizing census, occupancy, and revenue.

What we offer

A culture of diversity, equity, and inclusion, which builds on our mission, vision and values

Medical, dental and vision packages, including an annual reimbursement for qualified wellness expenses, personal health coaching and telemedicine options

Onsite medical centers, providing wellness visits and sick care for all team members over 18 years of age

PTO Plans, PLUS company paid volunteer hours for eligible team members, in accordance with applicable state law.

401k for all team members 18 and over with a company 3% match

Growth Opportunities - grow with the company as we open new communities and expand on our existing ones!

Education assistance, certification reimbursement and access to over 6,000 courses through our online learning library, designed to enhance your current skills and build new ones

Compensation: Commensurate with experience starting at $74,000 per year

How you will make an impact

Establishes a work schedule that meets or exceeds the number of sales calls, scheduled presentations, group presentations, and follow-up visits, as identified in pre-determined sales goals.

Manage hospitals list for IL, ALF, MC and LTC residents

Spend 2 full days a week in the office; 3 days in the field visiting hospitals

Assist with office duties (etc. phones, tours, and meetings)

Monthly presentations

Regularly reviews the outcome of sales calls to determine the effectiveness and to determine opportunities for improvement in the delivery of services.

Participates in discussions with the Executive Director (or supervisor) and other relevant community department managers regarding the formulation of resident care policies and pricing

Develops a formal business development marketing plan; in conjunction with the Executive Director and Regional Director of Health Care Sales. This marketing plan must include period-specific referral-generation objectives and goals. This detailed plan will be reviewed and updated quarterly with the Executive Director and the Regional Director of Health Care Sales.

Maintains in the appropriate Sales Information Management System (i.e. SalesForce.com) accurate, complete and timely records of leads and contacts to measure business development efforts, according to guidelines established by the Executive Director and Regional Director of Health Care Sales.

Acquires and maintains product knowledge in order to be totally conversant with all Independent Living and Ancillary/Health Care product lines. Remains capable of representing said product knowledge to professional referral sources.

Working with other staff, achieves and surpasses benchmarks set for the work plan, budgeted ADC, conversion of internal and external rehabilitation/respite residents, and deposits.

Assists community in marketing analysis and strategic planning by participating in the competitive analysis as assigned.

Greenspring is a vibrant 60-acre continuing care retirement community located in Springfield, Virginia, often described as a "cruise ship on land" for its resort-style amenities and engaging lifestyle. We're proud to be part of a growing national network of communities managed by Erickson Senior Living, one of the country's largest and most respected providers of senior living and health care. Every day, our dedicated team members help residents live better lives by delivering on our promises of a vibrant lifestyle, financial stability, and personalized health and wellness services. As a member of our team, you'll enjoy flexibility and work-life balance to support your personal and professional goals. We're committed to providing opportunities for learning, growth, and meaningful impact.

What you will need

Minimum of 2 years of business-to-business sales experience.

Experience in working within the medical or healthcare field.

Prefer experience with PowerPoint, Excel, and Word

Knowledge of the local healthcare market.

Please note that specific state regulations and requirements may be applicable. These regulations take precedence over the requirements outlined in the job description.

Erickson Senior Living, its affiliates, and managed communities are Equal Opportunity Employers and are committed to providing a workplace free of unlawful discrimination and harassment on the basis of race, color, religion, sex, age, national origin, marital status, veteran status, mental or physical disability, sexual orientation, gender identity or expression, genetic information or any other category protected by federal, state or local law.

Greenspring is a beautiful 58-acre continuing care retirement community in Springfield, Virginia. We're part of a growing national network of communities managed by Erickson Senior Living, one of the country's largest and most respected providers of senior living and health care. Greenspring helps people live better lives by fulfilling our promises of a vibrant lifestyle, financial stability, and focused health and well-being services for those who live and work with us. As part of our team, you'll enjoy flexibility and work-life balance to meet your personal and professional goals, and we are committed to providing you with opportunities to learn and grow.

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