Marketing Specialist

Coast Guard Community Services Command • Petaluma, CA • 2d ago

OMB NO: 1625-0120 Expiration Date: 01/30/2025Announcement #: 6434 Opening Date: 3 September 2025 Pay Plan/Series/Pay Band: NF-1035-03 Closing Date: Until Filled Work Schedule: Full-Time (30-40 hrs/wk) Position: Marketing Specialist Salary: $25.00+ DOE/hour Who May Apply: All Sources Location: Petaluma, CA MWR Petaluma Admin/Ticket Offices DUTIES: Establishes and maintains continuous liaison with the MWR Program Director to generate information pertinent to facilities, programs, services and special events provided for authorized patrons. Support and market management's program efforts and aggressively seek new ideas to increase patronage. Actively seeks commercial sponsorship vendors to support departmental programs, services, and special events in accordance with the MWR manual. Analyzes and maintains demographic and other data to support target market analysis, customer identification, focus on customer relations vendors and customer service. Develops and executes a comprehensive marketing strategy and plan to support target market analysis, customer identification, focus on customer relations and customer identification, focus on customer relations and customer service. Develops and executes a comprehensive marketing strategy and plan to support the execution of business strategy. Facilitates accelerated growth of new business through development and execution of marketing plans to expand patronage and utilization of services. Revitalizes existing or old business by upgrading the Activity's image through promotions, Advertising and other marketing initiatives. Develops a strategy to retain current customers and attract new customers and to improve the image/value of the Activity: to military commands and community. Develops, monitors and controls all printed material advertising for the Activity. Ensures continuous analysis of the Activity: in areas of merchandising program development, public image and interrelationship with other local commands. Other duties as assigned. You will be evaluated for this position based on how well you meet the qualifications below. Your resume/application must demonstrate the required experience/education. Please see additional information on how your application is evaluated. QUALIFICATIONS REQUIRED: Minimum: 1. A four-year bachelor's degree from an accredited college or university and three years performing similar duties as described above or combination of equivalent experience and education. 2. Knowledge of and skill in the principles, concepts, and techniques of marketing. 3. Knowledge of graphic design and marketing and promotional techniques used to increase patronage Preferred (in addition to the minimum): 1. Five or more years' experience as a Marketing Specialist USCG COMMUNITY SERVICES COMMAND COMPREHENSIVE BENEFITS: By choosing to work for the Coast Guard Community Services Command, you will enjoy one of the best benefit packages available anywhere. Benefit offerings are subject to applicable worker categories (Full-time, Part-time, Intermittent), location, position, and length of time in service. Paid Annual and Sick Leave Holiday Pay Medical/Dental/Vision Insurance Flexible/Dependent Spending Account Pension Plan 401k Savings Plan Life Insurance Short Term/Long Term Disability Tuition Assistance Paid Parental Leave OTHER ESSENTIAL INFORMATION: - Selectee will be required to participate in Direct Deposit/Electronic Funds Transfer as the Standard method of payment for payroll and travel purposes. - Males born after 12/31/59 and at least 18 years of age must be registered with the Selective Service System, unless covered by an exemption under the Selective Service Law, in accordance with 5 U.S. Code 3378. Selectee will be required to provide a written statement regarding his registration status unless he is exempted by this statute. - Must satisfactorily complete a Federal Background check and all pre-employment requirements, which may include, but are not limited to,

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