Digital Marketing Intern - Paid Media

Progress Software Corporation • United States, United States • 2w ago

Internships Hybrid Remote , Bengaluru, India

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We are Progress (Nasdaq: PRGS) - a trusted provider of software that enables our customers to develop, deploy and manage responsible, AI powered applications and experiences with agility and ease.

We're proud to have a diverse, global team where we value the individual and enrich our culture by considering varied perspectives because we believe people power progress. Join us as an Intern and help us do what we do best: propelling business forward.?

We're looking for a motivated and detail-oriented Digital Marketing Intern - Paid Media to support our demand generation team. The role will primarily focus on LinkedIn and Meta (Facebook) ad campaigns, while also assisting with the analysis and improvement of Google Ads performance. This is an excellent opportunity to get hands-on experience with paid digital campaigns, understand what drives results, and contribute directly to improving lead generation and campaign ROI.

Key Responsibilities

Support the setup, execution, and daily monitoring of LinkedIn and Meta ad campaigns

Assist in crafting ad creatives, messaging, and audience strategies for social platforms

Analyze performance across LinkedIn, Meta, and Google Ads, focusing on metrics like CTR, CPC, CPL, and conversions

Identify patterns in performance data and suggest optimizations to improve lead quality and volume

Collaborate on A/B testing efforts for ads and landing pages

Contribute to weekly and monthly reporting of paid media performance, pulling insights and learnings

Stay current on digital advertising trends and platform updates

Requirements

Strong interest in paid digital marketing, particularly social media advertising

Basic familiarity with LinkedIn Campaign Manager, Meta Ads Manager, and Google Ads dashboards

Prior internship or project experience in digital advertising (good to have)

Certification in LinkedIn Marketing (optional but a plus)

Proficiency in Microsoft Excel or Google Sheets for data analysis

Analytical mindset with comfort working with numbers and trends

Good written communication and attention to detail

Willingness to learn, take initiative, and work in a fast-paced environment

Ability to work independently and collaboratively

What You'll gain

Practical skills in performance analysis, campaign reporting, and lead generation strategy

Mentorship from experienced marketers and the ability to contribute to real projects

A strong foundation for a career in digital marketing

Together, We Make Progress

Progress is an inclusive workplace where opportunities to succeed are available to everyone. As a multicultural company serving a global community, we encourage a wide range of points of view and celebrate our diverse backgrounds. Our unique combination of perspectives inspires innovation, connects us to our customers and positively affects our communities. It is only by working together and learning from each other that we make Progress. Join us!

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