The Senior Campaign Operations Manager candidate will manage the development, execution, and support of digital marketing solutions for an Acxiom financial services client. The SRCOM is responsible for the daily operation and functionality of digital platform capabilities and services that deliver various digital solutions such as prequalified and prescreened card and lending product offers. The SRCOM is the primary daily client contact as it pertains to the delivery of those solutions and manages the timelines and deliverables across internal cross functional teams. This includes working closely with clients in the marketing, risk policy, compliance, operations, analytics, and technology organizations to execute projects successfully.
RESPONSIBILITIES
Gather, document, and translate complex client requirements between clients and vendors to execute on digital marketing solutions and campaigns
Ensure that campaigns and projects are effectively planned, managed, and monitored. Includes status updates, blockers/risks, and initiative status
Offer marketing advice and suggestions on campaigns and services to channel partners and product owners
Ensure that delivery of solutions and campaigns are within requirements, procedures, regulations, and agreed upon service levels
Monitor the day-to-day delivery of digital marketing services including real-time transaction results, direct mail & email campaigns, data exports, campaign summary reports, web lead capture, etc
Facilitate recurring status calls with project stakeholders
Research and escalate technical and platform related issues that impact the ability to deliver services to the client
Build, maintain, and troubleshoot testing strategies between technology teams and vendors
Own the scoping and implementation of new channel startups
REQUIRED QUALIFICATIONS
Bachelor's Degree
5+ years of relevant experience
Extremely proactive, highly organized, with proven ability to manage multiple tasks
Ability to prioritize and focus, with strict attention to detail
Thorough understanding of and/or interest in digital marketing
Sound knowledge of database structure, campaign management tools, and SharePoint
Sound knowledge of MS Office tools, specifically Word, Excel, and PowerPoint
Experience creating, enhancing, and updating standard operating procedures and complex requirements documents
Developed diplomacy skills required to guide, influence and convince others, particularly stakeholders, colleagues, and external partners
Polished verbal, written communication and presentation skills, with both internal colleagues and external clients
PREFERRED SKILLS / COMPETENCIES
Knowledge of real-time API integrations, architecture, and functionality
Knowledge of credit bureau and consumer credit-based industry data
Knowledge of audience management and targeted audience eligibility creation
Primary Location City/State:
Conway, Arkansas
Additional Locations (if applicable):
Homebased - Conway
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Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com .
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Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https://www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact recruit@acxiom.com .
Attention Mexico Applicants: Please see our Privacy Policy notice here (https://www.acxiom.com/wp-content/uploads/2023/07/ACXIOM\MX\AVISO\DE\PRIVACIDAD\EMPLEADOS\Privacy\Notice\Workday.pdf) .
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