Overview
How You'll Make an Impact
As a Content Marketing Manager at Epsilon, you will play a pivotal role in driving our marketing efforts through content strategy, SEO, website strategy, project management and digital marketing.. This is an outstanding opportunity to craft our content strategy, ensure flawless execution of campaigns, and elevate our brand presence. You will identify content opportunities-rooted in key product messages, SEO & AIO strategy, and historical and external content analysis-, pitch confidently, and maintain the highest editorial standards.
You will successfully navigate complex advertising and marketing technology topics, turning them into digestible, educational content for the average marketer, all while coordinating projects the adtech/martech landscape, coordinating content projects from concept to completion. Join our ambitious content marketing team to engage brand marketers with as they're searching for world-class marketing and advertising technology solutions.
This is a hybrid role with the expectation to work out of the Chicago office 2 days/week.
What You'll Achieve
Develop and implement comprehensive content marketing strategies for various product campaigns, including blog posts, webinars, whitepapers, research reports, infographics, and videos.
Lead content creation efforts for product teams by developing yearly content plans that highlight key messages and align with overall marketing objectives.
Manage our SEO strategy in conjunction with our website team and cCollaborate with our SEO team and external agencies to manage and implement a robust SEO strategy plan that supports our inbound marketing efforts.
Build and manage website copy for specific product areas and broader topics, ensuring consistency and alignment with brand voice.
Partner with the design team to produce innovative, market-leading content assets.
Support central content marketing initiatives such as Publicis Epsilon Pulse and PR opportunities, tailored to product and vertical ownership areas or vertical needs.
Develop, build, and implement engaging case studies in partnership with the wider content marketing team.
Who You Are
What you'll bring with you:
3-5 years of experience in a content marketing role within a marketing team.
Proven ability to write and edit various content formats, including research reports, infographics, blog posts, executive bylines, eBooks, video scripts, and webinars.
Outstanding writing and editing skills with a portfolio of samples.
Strong relationship-building skills, able to handle feedback and adjustments with a clear point of view.
Intellectual curiosity to surface insights and use this knowledge to think creatively about solutions.
A change agent who views ambiguity as an opportunity and thrives on challenging conventional thinking.
A problem solver who makes things happen and collaborates effectively to build constructive relationships.
Proactive initiative, readily volunteering for tasks, seeking self-development, and taking independent actions and calculated risks.
Some design expertise or the ability to evaluate creative output in relation to marketing objectives.
Why you might stand out from other talent:
Bachelor's degree or equivalent experience in journalism, English or marketing with an emphasis on content marketingmarketing or a related field.
Previous experience at a B2B AdTech/MarTech company.
Click here to view how Epsilon transforms marketing with 1 View, 1 Vision, 1 Voice. (https://www.youtube.com/watch?v=xpjtfpntuv8&t=1s)
Base Salary: $93,750 - $156,250
Actual compensation within the range will be dependent upon, but not limited to the individual's skills, experience, qualifications, location and application employment laws. The salary pay range is subject to change and may be modified at any time.
Additional Information
When You Join Us, We'll Create Something EPIC Together
Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels.
Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon is a global company with more than 9,000 employees around the world.
Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:
Act with integrity. We are transparent and have the courage to do the right thing.
Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
Innovate with purpose. We shape the market with big ideas that drive big outcomes.
Respect all voices. We embrace differences and foster a culture of connection and belonging.
Empower with accountability. We trust each other to own and deliver on common goals.
Because You Matter
As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to the following:
Time to Recharge: Flexible time off (FTO), 15 paid holidays
Time to Recover: Paid sick time
Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance
Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling
Epsilon benefits are subject to eligibility requirements and other terms.
Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to LeaveofAbsence@epsilon.com to request an accommodation.
For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance. Applicants with criminal histories are welcome to apply.
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